Public Relations Activities in an Academic Library: The Roles of the Reference Librarian

Israel, Odede

doi:10.5923/j.library.20120102.04

Cited by 5 publications

(2 citation statements)

References 1 publication

Supporting

Mentioning

Contrasting

Unclassified

Order By: Relevance

“…Public relations perpustakaan bertugas untuk membangun dan memelihara hubungan dengan masyarakat sebagai pengguna. Kegiatan ini membantu perpustakaan untuk mengkomunikasikan dan mempromosikan ketersediaan materi, program, dan layanan perpustakaan (Israel, 2012).…”

Section: Pendahuluanunclassified

See 1 more Smart Citation

Strategi Public Relations Advokasi Perpustakaan PerpuSeru

Feridha

2020

communications

View full text Add to dashboard Cite

Program Perpustakaan Seru adalah sebuah program pengembangan Perpustakaan Umum di Indonesia menjadi pusat belajar dan berkegiatan masyarakat berbasis teknologi informasi dan komunikasi. Penelitian ini bertujuan untuk mengetahui strategi media relations yang dijalankan oleh pihak perpustakaan terkait dengan Program PerpuSeru dalam mengembangkan perpustakaan sebagai pusat belajar masyarakat berbasis teknologi informasi dan komunikasi yang berkelanjutan. Penelitian ini merupakan penelitian dengan pendekatan kualitatif deskriptif. Sumber data dalam penelitian yaitu sumber data primer dengan melakukan wawancara pada direktur program PerpuSeru dan staff manager komunikasi.Teknik pengumpulan data yang digunakan dalam penelitian ini wawancara mendalam. Analisis data dilakukan dengan analisis kualitatif deskriptif. Dari hasil penelitian ditemukan bahwa aktivitas public relations PerpuSeru ditujukan bagi publik internal dan eksternal. Terdapat tiga strategi public relations PerpuSeru. Pertama, mengelola relasi yang dilakukan oleh tim media di dalam pelaksanaan menjalin hubungan dengan wartawan. Kedua, mengembangkan materi public relations untuk media massa dan divisi public relations untuk mengikuti workshop, seminar, pelatihan mengenai dunia public relations dan jurnalistik. Ketiga yaitu mengembangkan jaringan yaitu dengan wartawan-wartawan media massa.

show abstract

Section: Pendahuluanunclassified

“…Public relations perpustakaan bertugas mengkomunikasikan keberadaan perpustakaan kepada masyarakat, pemerintah, dan swasta (Israel, 2012). Oleh karena itu penting bagi program public relations perpustakaan untuk merancang program yang meningkatkan kesadaran masyarakat untuk berkunjung ke perpustakaan (Gunawan, 2017).…”

Section: Pendahuluanunclassified

Strategi Public Relations Advokasi Perpustakaan PerpuSeru

Feridha

2020

communications

View full text Add to dashboard Cite

show abstract

The roles of libraries and librarians in integrating national development in South-Eastern Nigeria

Osuchukwu

Ayeni²

2019

View full text Add to dashboard Cite

Purpose The services of the libraries are to disseminate information and create awareness on issues of importance in the society. Often times, it is not very clear on what and how the entire community can be reached, thus denying some groups opportunities to be integrated toward actualization and contribution to the national development. The purpose of this paper is to examine the information activities provided by libraries and librarians in promoting development and social integration through identification of community members, harnessing the output indicators of what, where, when, why and how in engaging the people, investigating the constraints and the implications of the findings to community contribution toward national development. Design/methodology/approach The study was designed using Spidergram to incorporate 5Ws and H (who, what, when, where, why and how) in information engagement for social inclusion. There was no sampling as all the 88 participants have enriching discussion on sustainable development, filling the questionnaire that were structured on a four-point scale of strongly agree (SA), agree (A), disagree (D) and strongly disagree (SD). There was also the use of interview which the participants actively interfaced on. Data were collated and analyzed using frequency tables and mean scores with 2.5 benchmark set for acceptable or rejected item. Findings Result revealed that many people are unaware of national sustainable development but are willing to create spaces to be integrated in nation building. There is the need for libraries and librarians to provide information that goes beyond a simple consultation or support process but to expand into meaningful and inclusive collaborations, building stronger relationships and partnerships within the community. Participants expressed displeasure on late information, low literacy, lack of engagement from libraries and librarians, among others, and indicated that their meeting venues are excellent spaces for information activities. Practical implications If the community members are excluded from inclusive information participation, they will be denied of their fundamental rights to access to information. With that, they will not take their rightful place in sustainable national development. On the other hand, the libraries and librarians will continue to be relegated to the background. Since it has been established that many people need information and are willing to create spaces to get it, it is necessary that the best practices are adopted in adding values to national development. Social implications Disseminating information to wide groups of audience enhances free discussion which can lead to understanding of needs, mutual respect, problem solving and increase in knowledge of national development. Originality/value This research employs spidergram with the adoption of who, what, where, when, why and how (5Ws and H) in tracing the engagements of libraries/librarians in service provision for active national development. it provides a unique approach toward investigating the relevance of libraries and librarians in ensuring national development.

show abstract

Affectivity, Social Adjustment and Librarians’ User Relation: Experience of Nigerian Librarians

Adeyemi¹,

Temim

Uzamot

2021

RLJ

View full text Add to dashboard Cite

Background of the study: It has been observed that there is knowledge gap on how librarians’ affectivity and social adjustment predict user relation. Moreover, it has been shown overtime that human’s behavioural qualities may have a possible effect on interaction with people. All of these concerns necessitate this study. Purpose: The purpose of the study is to examine the relationship between affectivity, social adjustment and Nigerian librarians’ user relation. Method: The authors adopt correlational research design and web-based questionnaire was used to collect data for the study. Purposive sampling technique was adopted for the study. The total response rate was 178. Findings: It was found in the study that negative affectivity such as threat and hostility have poor effect on user relation. Contrastingly, it was revealed that positive affectivity such as subjective well-being and happiness ensure optimal library user relation. It was revealed that Nigerian librarians see opportunities in user relation, which can be used to improve the library image and effective service inside. Conclusion: It was established that affectivity has statistically significant relationship with user relation. Also, it was shown that social adjustment has statistical significant relationship with user relation.

show abstract

Public Relations Activities in an Academic Library: The Roles of the Reference Librarian

Cited by 5 publications

References 1 publication

Strategi Public Relations Advokasi Perpustakaan PerpuSeru

Strategi Public Relations Advokasi Perpustakaan PerpuSeru

The roles of libraries and librarians in integrating national development in South-Eastern Nigeria

Affectivity, Social Adjustment and Librarians’ User Relation: Experience of Nigerian Librarians

Contact Info

Product

Resources

About