2022
DOI: 10.1177/17427665211073868
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Radio on demand: New habits of consuming radio content

Abstract: This research is an investigation into changes in the radio listening habits of consumers who use on-demand radio. Findings indicate high daily listening rates to online on-demand radiophonic content as listeners are not dependent on schedules. Listeners proactively use the options offered by on-demand radio to satisfy listeners’ diverse needs, in line with the uses and gratifications theory. The diversity of online radio offerings encourages frequent consumption of more varied content. Findings indicate that … Show more

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Cited by 18 publications
(6 citation statements)
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“…It can be interpreted that diverse listeners have more political information to share, easing them to bring casual conversations about politics both online and offline more often (Chan-Olmsted and Wang, 2022). Unlike informational or critical listening, habitual listening does not require a specific purpose (Laor, 2022). Habitual behavior can be performed in a stable, frequent, and automatic manners so that habitual listeners’ usage time would be much longer than that of listeners with informational purposes (Kruglanski and Szumowska, 2020).…”
Section: Discussionmentioning
confidence: 99%
“…It can be interpreted that diverse listeners have more political information to share, easing them to bring casual conversations about politics both online and offline more often (Chan-Olmsted and Wang, 2022). Unlike informational or critical listening, habitual listening does not require a specific purpose (Laor, 2022). Habitual behavior can be performed in a stable, frequent, and automatic manners so that habitual listeners’ usage time would be much longer than that of listeners with informational purposes (Kruglanski and Szumowska, 2020).…”
Section: Discussionmentioning
confidence: 99%
“…On-demand media and trust in government during a crisis TTelevision and radio services have expanded in the past decade, allowing consumers toconsume contents after their broadcast, using features such as on-demand and timeshifting (Abrahamsson and Nordmark, 2012;Laot, 2022), which allow viewers to consume content at any time anywhere and especially to select contents for viewing based on their needs and wants (e.g. news, escapism, entertainment; Laor et al, 2019).…”
Section: Mainstream Media and Trust In Government In A Crisismentioning
confidence: 99%
“…Science-based radio programming that centers on health education can increase audience knowledge levels and positively modify health behaviors (Greeves & Ledbetter, 2022). According to a survey, more than twice as many adults consider radio trustworthy compared to social media (Insideradio, n.d.;Laor, 2022). Radio is a trusted environment with vested local connections to consumers across demographics and all types of media users (Laor, 2022).…”
Section: Social Messages Of Rbi Through Elsinta Radio Broadcastsmentioning
confidence: 99%
“…According to a survey, more than twice as many adults consider radio trustworthy compared to social media (Insideradio, n.d.;Laor, 2022). Radio is a trusted environment with vested local connections to consumers across demographics and all types of media users (Laor, 2022).…”
Section: Social Messages Of Rbi Through Elsinta Radio Broadcastsmentioning
confidence: 99%