Social Networking Tools in Library Service Delivery: The Case of Academic Libraries in South-East Zone of Nigeria

Omeluzor, Saturday U.; Oyovwe-Tinuoye, Gloria Ogheneghatowho; Abayomi, Imam

doi:10.14429/djlit.36.5.10174

Cited by 6 publications

(2 citation statements)

References 13 publications

Supporting

Mentioning

Contrasting

Order By: Relevance

“…This goes far to establishing a cordial relationship among librarians and as well their patrons. Therefore, Omeluzor et al (2016) suggested that academic libraries prioritise training and retraining of librarians in the emerging digital era. The literature revealed that academic librarians acquire the skills for the use of Web 2.0 tools through self-practice, friends/colleagues and attendance at workshops (Adeleke and Habila, 2012; Baro et al, 2013; Daluba and Maxwell, 2013; Fasola et al, 2015).…”

Section: Resultsmentioning

confidence: 99%

Social media engagement in developing countries

Magoi

Aspura

Abrizah

2017

Information Development

View full text Add to dashboard Cite

The progressiveness of social media in academic libraries is the gear to achieve the libraries’ objectives, particularly in term of facilities and services. In addition, academic librarians have been using social media as a key medium for marketing, communication, and collaboration. However, social media use in academic libraries, especially in developing countries, is not without controversy. Studies indicate that social networking by academic librarians is ineffective use of librarians’ time and effort. The usefulness of and the hindrances in social media engagement for academic libraries in developing countries have yet to be established. For this reason, this review aims to identify the boons and the banes of social media engagement for academic libraries in developing countries in two continents, Asia and Africa. A structured literature review was conducted using methods promulgated by the Center for Reviews and Disseminations but adapted to the particular needs of this review. Various online databases were used for the review. The keywords/phrases used for the search were: social media, web 2.0, social media engagement, academic libraries, and developing countries; and after a profound scrutiny, 50 articles were found useful for the review. The result shows that there is a continued increase of published literature on social media in academic libraries in the developing countries. A substantial amount of literature emphasises the benefits of social media usefulness in academic libraries under five major themes – marketing and promotion of library services; professional/self-development;, social interaction; media sharing; and communication. A few articles express the distress in implementing social media in academic library services. The usefulness of and the hindrances in social media engagement reported in the literature should inform practicing librarians contemplating implementation of social media and guide formal social media application in library services. More so, this study will shape Library and Information Science (LIS) researchers to scope out areas of needs for future research.

show abstract

Section: Resultsmentioning

confidence: 99%

Social media engagement in developing countries

Magoi

Aspura

Abrizah

2017

Information Development

View full text Add to dashboard Cite

show abstract

“…Using social media to understand library values and missions and learn about concerns in using the library. forums.techsoup.org (2019) and Omeluzor et al (2016) helps the library to advertise and follow latest library development and can also be helpful to provide reference and information services. This will help to create a platform to engage library users to get connected to the library services.…”

Section: Review Of Social Media Marketing and Librariesmentioning

confidence: 99%

What is the relationship between marketing of library sources and services and social media? A literature review paper

Muhammad

Tang

2020

LHTN

View full text Add to dashboard Cite

Purpose The aim of this study is to determine the relationship between social media and libraries in terms of marketing. The present research is to find out the factors and impact as well as the issues related to libraries and marketing using social media. This study will give massive information regarding social media use for the marketing of library sources and services. Design/methodology/approach This study so far has been taken into account to review all the related literature of social media and library marketing. All the related literature studies were reviewed according to the suggested objectives of the study. Findings The present study reveals after reviewing literature that there is a great impact of social media on libraries. The literature shows that social media is the biggest change in the twenty-firstst century for library professionals and librarians. The reviewed literature studies have discovered that the libraries are facing too many challenges and issues to the adoption of social media for the marketing of library sources and services. The collected and analyzed works of the literature indicated that social media would be the best tool to promote library sources and services. Research limitations/implications This research or study can serve the LIS professionals and librarians in the field of library and information science and librarianships that they are looking for the adoption and application of social media in the marketing of library sources and services to the targeted customers. Practical implications This research or study can serve the LIS professionals and Librarians in the field of library and information science and librarianships that they are looking for the adoption and application of social media in the marketing of library sources and services to the targeted customers. Originality/value To the best of the authors’ knowledge, this study is one of the first among those researches that is to disclose the close relationship between social media and libraries in terms of marketing of library sources and services.

show abstract

Blog Technology: Constraints to Implementation in Public University Libraries in Nigeria

Chukwusa

2020

Science & Technology Libraries

View full text Add to dashboard Cite

Social Networking Tools in Library Service Delivery: The Case of Academic Libraries in South-East Zone of Nigeria

Cited by 6 publications

References 13 publications

Social media engagement in developing countries

Social media engagement in developing countries

What is the relationship between marketing of library sources and services and social media? A literature review paper

Blog Technology: Constraints to Implementation in Public University Libraries in Nigeria

Contact Info

Product

Resources

About