Social packaging. Design for wide sustainability

Abstract

The contribution intends to present a research experience developed by three players in academic, commercial and social fields who, working in collaboration, have created the conditions to produce new packaging systems for recovered and regenerated household appliances, in order to reintroduce them into the market. The action is carried out within the Ri-Generation project, activated by Astelav and Sermig (Turin, Italy), aimed at recovering a large number of abandoned appliances in order to prevent the formation of waste in landfills, offer a new life cycle and new value to used products, foster new economies and create job opportunities involving marginalised people in the regeneration operations. The spirit of the Ri-Generation project is maintained in the conception of the packaging, which is produced by transforming and assembling abandoned clothes recovered daily by Sermig. The resulting soft mat can be easily used to wrap the recovered washing machine and protect it during transport to the buyers' home.

Blending of Oil Painting Art and Packaging Design of Nano Cellulose Preparation

“…The product market positioning is coordinated by product design, market pricing, advertising strategy and marketing, which is the key to market development. At present, oil painting art is integrated into the design of nano cellulose packaging to ensure its commercial value while enhancing its artistic and cultural value and promoting product appreciation [19]. However, in the process of research, development and operation of nano cellulose, some businesses blindly follow the trend in view of the age, gender, cultural background and other factors of target consumers, resulting in serious homogenization of nano cellulose varieties and uniform packaging.…”

Design de embalagem para inovação sustentável no mercado de food-service em grandes eventos: caso da pizza em fatias comercializadas em estádios de futebol

“…(iii) Desenho -A fase três compreende a fase do design, ou seja, a concepção do projeto estrutural e gráfico (ANDERSSON, 2020;BOZZOLA;GIORGI, 2019;BUCCI;FORCELLINI, 2007). É neste momento que as informações coletadas e analisadas são transformadas em uma embalagem, é a materialização dos anseios de quem solicitou o projeto e seus envolvidos impactados de alguma forma pelo projeto (stakeholders).…”