This research paper aims to discover research opportunities in business process management and performance measurement from a constructivist view. The nature of this research is exploratory and descriptive, and the research method was performed in a qualitative way. The process narrowed down 2142 articles, gathered from a search of scientific databases, and identified 16 articles that were relevant to the research and highly cited. The analysis found that most of the articles follow the realistic approach, and there is a need to analyse the decision‐making process in an individual manner. The measurement criteria are identified by searching the scientific literature, in most cases using an ordinal scale without any integration process to present the results to the decision‐maker. Regarding the management aspects, most of the articles do not follow a structured process to measure the current situation and generate improvement opportunities. Copyright © 2015 John Wiley & Sons, Ltd.