Strategi Bauran Pemasaran Perpustakaan Di Era Digital

Prasetyawan, Adi

doi:10.17977/um008v3i12019p008

Cited by 4 publications

(4 citation statements)

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“…Aksesibilitas fisik berhubungan dengan sarana dan prasarana. Menurut IFLA beberapa fasilitas, sarana dan prasarana yang harus diperhatikan oleh perpustakaan yaitu berhubungan dengan ruang lingkup sistem layanan perpustakaan yang bisa diakses oleh pemustaka disabilitas (Prasetyawan, 2020). Aksesibilitas non-fisik berhubungan dengan informasi dan komunikasi yang tersedia dan kemudahan bagi penyandang disabilitas untuk mengakses.…”

Section: Aksesibilitas Perpustakaan Perguruan Tinggiunclassified

Kajian Kompetensi Pustakawan Terhadap Aksesibilitas Penyandang Disabilitas di Perpustakaan Perguruan Tinggi

Indriyani,

Safri,

Fajarni

2024

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This study aims to examine the competence of librarians towards the accessibility of persons with disabilities in university libraries. This type of research uses the library research method. The data collection method is carried out by studying and exploring relevant sources, such as: 1) collecting sources (books, articles/journals) studied, 2) reading, recording, and processing sources (books, articles/journals) studied. The results showed that the study of librarian competencies on the accessibility of persons with disabilities in higher education libraries is needed in providing and providing library services for people with disabilities, including competencies in the field of library management, competencies in the field of information technology, competencies in the field of communication, personality competencies, and competencies in sciences that support librarianship.------------------------------------------------------------------------------------------------Penelitian ini bertujuan untuk mengkaji kompetensi pustakawan terhadap aksesibilitas penyandang disabilitas di perpustakaan perguruan tinggi. Jenis penelitian menggunakan metode studi pustaka (library research). Metode pengumpulan data dilakukan dengan cara menelaah dan mengeksplorasi sumber yang relevan, seperti: 1) mengumpulkan sumber (buku, artikel/jurnal) yang dikaji, 2) dibaca, dicatat, dan diolah sumber (buku, artikel/jurnal) yang dikaji. Hasil penelitian menunjukkan bahwa kajian kompetensi pustakawan terhadap aksesibilitas penyandang disabilitas di perpustakaan perguruan tinggi sangat dibutuhkan dalam menyediakan dan memberikan pelayanan perpustakaan untuk pemustaka disabilitas, diantaranya kompetensi di bidang pengelolaan perpustakaan, kompetensi di bidang teknologi informasi, kompetensi di bidang komunikasi, kompetensi kepribadian, dan kompetensi ilmu-ilmu yang mendukung kepustakawanan.

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Section: Aksesibilitas Perpustakaan Perguruan Tinggiunclassified

Kajian Kompetensi Pustakawan Terhadap Aksesibilitas Penyandang Disabilitas di Perpustakaan Perguruan Tinggi

Indriyani,

Safri,

Fajarni

2024

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“…Promosi yang dimaksud pada perpustakaan adalah cara yang dilakukan perpustakaan untuk memasarkan layanan yang mereka berikan kepada pemustaka atau masyarakat baik itu layanan yang diberikan secara langsung di perpustakaan maupuan layanan tidak langsung (tidak tatap muka), promosi ini dapat dilakukan melalui media sosial yang dimiliki oleh perpustakaan, pelengkapan koleksi, kegiatan atau acara yang diadakan oleh perpustakaan, serta segala sesuatu tentang perpustakaan yang disampaikan kepada pemustaka atau masyarakat untuk menarik perhatian dan kunjungan (Prasetyawan, 2019) e. People…”

Section: Promotionunclassified

Manajemen Media Sosial Sebagai Branding Dalam Pengelolaan Perpustakaan

Mubarokah¹,

Susilawati

2023

JIPI

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This research is entitled "Management of Social Media as Branding in Library". This study uses field research methods with a qualitative approach. Where researchers conducted direct interviews with librarians who were at Grahatama Pustaka to ask questions related to what they wanted to study. The purpose of this study is to see how social media management builds Grahatama Pustaka branding. The results obtained in this study were Grahatama Pustaka applying the 7P marketing mix theory to build library branding through social media owned by Grahatama Pustaka. The mix includes product, price, place, people, promotion, process, and physical evidence.

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“…To access the information they need, accessibility is needed so that people with disabilities can reach the information they need. The facilities and infrastructure available are still inaccessible to users with disabilities making limited access to the information they receive or want (Prasetyawan, 2020). Law No.…”

Section: Introductionmentioning

confidence: 99%

Accessibility of Library Building for People With Disabilities in Jakarta Library

Erza,

Kaffah,

Ghani

et al. 2024

alexa

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The lack of accessibility for people with disabilities in public facilities makes it difficult for people with disabilities to carry out activities and mobility easily, safely, comfortably, and independently, especially in terms of meeting information needs and accessing information needed in libraries. This study aims to find out the implementation of accessibility of library buildings for people with disabilities in the Jakarta-Cikini Library. The research method used is a qualitative approach with a type of case study research. Data collection through observation, interviews, and documentation. The selection of informants in this study used purposive sampling. The results showed that the implementation of accessibility of library buildings for people with disabilities in the Jakarta-Cikini Library can be said to be quite good based on IFLA standard guidelines. There are only a few accessibility that have not been implemented thoroughly such as disability-only parking lots far from the entrance and symbol colors in parking lots that have faded, doors and walls that use glass there are no stickers or warning signs to watch out for glass, the unavailability of an induction loop system at the circulation and information desk, the unavailability of handles to help disabled people standing on the toilet and the absence of the application of guiding blocks Inside the library.

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Strategi Bauran Pemasaran Perpustakaan Di Era Digital

Cited by 4 publications

References 0 publications

Kajian Kompetensi Pustakawan Terhadap Aksesibilitas Penyandang Disabilitas di Perpustakaan Perguruan Tinggi

Kajian Kompetensi Pustakawan Terhadap Aksesibilitas Penyandang Disabilitas di Perpustakaan Perguruan Tinggi

Manajemen Media Sosial Sebagai Branding Dalam Pengelolaan Perpustakaan

Accessibility of Library Building for People With Disabilities in Jakarta Library

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