“…First, it contributes to the vast literature examining the factors that affect bond credit spreads. Recent studies explore the effect of bond and firm characteristics on bond credit spreads, such as leverage (Collin-Dufresne, Goldstein, and Martin 2001), taxes (Elton et al 2001;Qi, Liu, and Wu 2010), equity volatility (Campbell and Taksler 2003), liquidity (Chen, Lesmond, and Wei 2007;Dick-Nielsen, Feldhütter, and Lando 2012), and supplier's information flow (Chen et al 2013). My article provides the first direct link between product market competition and bond yield spreads.…”