“…First, theoretical frameworks, such as Locher, Overbeeke, and Wensveen’s (2010) model of aesthetic interaction or Leder, Belke, Oeberst, and Augustin's (2004) model of art appreciation, place the whole process within a specific physical context, such as a laboratory, a gallery, and so on. Second, a number of laboratory studies have recently found that even verbal and semantic contextual framing influence psychological and neural processes involved in the appreciation of art (Gartus & Leder, 2014; Kirk, Skov, Hulme, Christensen, & Zeki, 2009; Noguchi & Murota, 2013; Swami, 2013; Westphal-Fitch, Oh, & Fitch, 2013). Third, even when the physical context and format in which artworks are presented does not greatly affect the way people value their pictorial features (such as complexity, symmetry, or balance) genuine artworks viewed in the museum are experienced as more interesting and pleasant than their reproductions (Locher, Smith, & Smith, 1999, 2001).…”