A series of surfactive amphiphilic polymer PAADs were prepared from the copolymerization of sodium acrylate, dodecyl polyoxyethylene acrylate (DPA, a surfmer), and acrylamide under the action of a mixed initiating agent consisting of ammonium persulfate-sodium bisulfite/2,2′-azobis[2-(2-imidazolin-2-yl) propane] dihydrochloride. The aggregative behaviors of PAADs were explored by 13C nuclear magnetic resonance, a viscometer, and a surface tension instrument. It was found that the apparent viscosity and surface activity of PAADs were significantly improved by the increase of average sequence length of hydrophobic micro blocks, strong intermolecular hydrophobic association, or the formation of mixed micelles between hydrophobic micro blocks and micromolecular surface-active agent. The introduction of long-chain alkyls on molecular chains prolonged the average sequence length of hydrophobic micro blocks in molecular chains and enhanced the hydrophobic association between molecular chains and the tight arrangement of molecular chains on water surfaces, thereby increasing the surface activity. Moreover, the anionic monomer sodium acrylate on molecular chains, via electrostatic repulsion, promoted the conversion from intrachain association to intermolecular association and thereby facilitated the formation of dense interfacial films, enhancing the surface activity of water solutions. Then, the anion surfmer sodium dodecylbenzenesulfonate interacted with the hydrophobic micro blocks on the molecular chains to form mixed micelles, which accelerated the interchain association and enhanced the polymer surface activity. The novel polymeric micelle with higher viscosifying ability and surface activity was expected to be a promising oil drive agent for tertiary oil recovery.