Using the Hinsberg synthesis of thiophenes, a versatile method to prepare fully derivatized, π-extended thiophenes is reported. Functionalized thiophenes were divergently synthesized to create three classes of compounds -electron-deficient, extended conjugation and electron-rich -to assess substituent effects on optical and electrochemical properties. Properties were assessed by solution absorption spectroscopy, solution-and solid-state fluorescence spectroscopy, cyclic voltammetry and density functional theory calculations. Tetracyano derivatives, prepared through Knoevenagel condensations of malononitrile with thiophene-2,5-dicarbaldehydes, were used as electron-poor analogs. These derivatives showed quasireversible reduction reactions and very low-lying calculated LUMO energies (-0.55 V reduction potentials vs. Fc/Fc + ). The effect of extending π conjugation