The Analysis of Potential 4A's Tourism Component in the Selasari Rural Tourism,Pangandaran, West Java

Abstract

Santirah River as one of the main attraction in Selasari rural tourism had been famous by the viral marketing through the internet and social media in 2015. The local government of the Village claim that they have another amazing tourist attraction and already settled all of the 4A's (attraction, accessibility, amenities and ancillaries) tourism component in the area. By this it mean, the objective of this research is twofold, the first one to identify the 4 A's Tourism Component in Selasari Village, second one to analyze whether the development of tourist attraction are potential to be developed by the rural community of Selasari. The method of this research was descriptive qualitative based on exploratory study, which means that the data collected by qualitative and exploration method and then describe in descriptive. The data was gathered by observation and in-depth interview to head of the Village and the rural communities as a developer of the rural tourism area. A questionnaire and checklist were used to gather the data with judgment sampling technique guided. The results show that there are 3 type of potential tourist activities in Selasari, not only explore the natural activities but also cultural and special interest tourism. According to the data that collected, the other A's except attraction still needs to develop in the future especially the accessibility and amenities because these does not meet the tourism component standard such as bad road and out of standard Accommodation or Restaurant. In fact, it is slightly difficult to find these place because not enough sign board from another area in Pangandaran. The last A for Ancillary has been quite good but need additional effort, such as need support from the local government of Pangandaran, strict rules that could strengthen its presence of the natural especially the forest to keep the water in its places.

Analisis Pengaruh Attraction, Accessibility, Amenity, Ancillary terhadap Minat Berkunjung Wisatawan melalui Loyalitas Wisatawan sebagai Variabel Mediasi

“…Semua fasilitas yang dapat untuk memenuhi wisatawan seperti akomodasi (penginapan) penyediaan makan dan minum, tempat hiburan dan tempat perbelanjaan, menurut Andrianto & Sugiama (2016) dalam Khotimah & Wilopo (2017). Menurut Nawangsari et al, (2018) amenity mengacu pada fasilitas dasar yang dapat digunakan dalam suatu destinasi wisata dan bertujuan untuk memberikan kenyamanan kepada wisatawan.…”

Amenity Readiness of Rural Tourism in Fatumnasi Village East Nusa Tenggara Towards Sustainability

“…There are four tourism component that call 4As: Attraction, Accessibility, Amenities, and Ancillary [9]. This Tourism Components also namely as 4A's Tourism component, which needs to consider as a basic component that tourist destination should have [10].…”

Untitled

“…Amenity terkait dengan sarana pendukung seperti ketersediaan makanan, minuman dan penginapan. Sedangkan ancillary terkait dengan informasi pendukung seperti manajemen, dan asosiasi wisata (Andrianto & Sugiama, 2016). Berdasarkan hal tersebut, Penelitian ini bertujuan mengidentifikasi karakteristik pengunjung, merumuskan bauran promosi serta komponen destinasi wisata yang memengaruhi kunjungan ke TNB.…”