The Effect of Job Satisfaction and Job Environment on Turnover Intention Employees in Engineering and Services Construction Services

The Literature Review article on the Effect of Price Perception and Service Quality on Purchase Decisions is a scientific article that aims to build a research hypothesis on the influence between variables that will be used in further research, within the scope of Marketing Management. The method of writing this Literature Review article is the library research method, which is sourced from online media such as Google Scholar, Mendeley and other academic online media. The results of this Literature Review article are that: 1) Price Perception has an effect on Purchase Decisions; and 2) Service Quality has an effect on Purchase Decisions. Apart from these 2 exogenous variables that affect the endogenous variable of Purchase Decision, there are still many other factors including Price, Product Quality and Place variables.

Section: Discussionsupporting

confidence: 84%

Effect of Price Perception and Service Quality on on Purchase Decisions

Havidz

2022

“…Advertising has an effect on Purchase Decision, this is in line with research conducted by: (Dhyan Parashakti et al, 2019), (Pusparani et al, 2021), (Sinaga & Nawangsari, 2019), (Sudiarso, 2022), (Rennyta Yusiana et al, 2020), (Catur Widayati et al, 2019.…”

Section: The Effect Of Advertising On Purchase Decisionsupporting

confidence: 85%

Effect of Advertising, Buyer Reviews and Product Quality on Purchase Decisions

Ding

2022

The Literature Review article on the Effect of Advertising, Buyer Reviews and Product Quality on Purchase Decisions is a scientific article that aims to build a research hypothesis on the influence between variables that will be used in further research, within the scope of Marketing Management. The method of writing this Literature Review article is the library research method, which is sourced from online media such as Google Scholar, Mendeley and other academic online media. The results of this Literature Review article are that: 1) Advertising has an effect on Purchase Decision; 2) Buyer Reviews has an effect on Purchase Decision; and 3) Product Quality has an effect on Purchase Decision. Apart from these 3 exogenous variables that affect the endogenous variable of Purchase Decision, there are still many other factors including Price, Service Quality and Place variables.

“…Product Quality has an effect on Customer Satisfaction, this is in line with research conducted by: (Dhyan Parashakti et al, 2019), (Pusparani et al, 2021), (Sinaga & Nawangsari, 2019), (Sudiarso, 2022), (Rennyta Yusiana et al, 2020), (Catur Widayati et al, 2019.…”

Section: The Effect Of Product Quality On Customer Satisfactionsupporting

confidence: 84%

Effect of Product Quality, Company Image and Price Perception on Customer Satisfaction

Ricardo

2021

The Literature Review article on the Effect of Product Quality, Company Image and Price Perception on Customer Satisfaction is a scientific article that aims to build a research hypothesis on the influence between variables that will be used in further research, within the scope of Marketing Management. The method of writing this Literature Review article is the library research method, which is sourced from online media such as Google Scholar, Mendeley and other academic online media. The results of this Literature Review article are that: 1) Product Quality has an effect on Customer Satisfaction; 2) Company Image has an effect on Customer Satisfaction; and 3) Price Perception has an effect on Customer Satisfaction. Apart from these 3 exogenous variables that affect the endogenous variable of Customer Satisfaction, there are still many other factors including Price, Service Quality and Place variables.