The Effect of Tourist Innovativeness on Innovative Hotel Choice

Kiyci, Şule; Aksoy, Ramazan; Koçoğlu, Cenk Murat

doi:10.15869/itobiad.634568

Cited by 1 publication

(1 citation statement)

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“…Innovation is derived from the Latin word "innovare" and is used to make significant changes in the structure of something existing or reveal something new (Türk and Kara, 2018). The "innovare" word is used as "innovation" in English literature while used as "inovasyon" and/or "yenilik" in Turkish literature (Baykal and Ayyıldız, 2020;Çakıcı, Çalhan and Karamustafa, 2016;Durna and Babür, 2011;Kıycı, Aksoy and Koçoğlu, 2020). Innovation refers to the process of obtaining a marketable, useful and tangible result of the outputs using science and technology (Eraslan, Bulu and Bakan, 2008).…”

Section: Innovation and Tourismmentioning

confidence: 99%

Kovid-19 Pandemisi Sürecinde Konaklama Sektörü İnovasyonları: Kavramsal Bir İnceleme

Çalhan¹

2022

Seyahat Ve Otel İşletmeciliği Dergisi

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Innovation plays an important role for tourism businesses in difficult times such as pandemics. The purpose of this study is to examine innovations that developed and adopted by accommodation businesses during the pandemic, through the literature and webpages of the renowned hotels. For this aim, a literature review has been made and nationally and internationally most valuable and renowned hotel chains’ (Elite World Hotels, Titanic Hotels, Voyage Hotels, Dedeman Hotels, Swiss Hotels, Intercontinental Hotels, Accor Hotels, IHG Hotels, Hilton Hotels, Marriott Hotels&Resorts, MGM Hotels&Resorts, NH Hotels etc.) web pages were investigated. The pandemic period innovations were classified according to the hotel departments. As a result of the literature review and examination of the web pages, it is understood that technological innovations have been widely adopted in the pandemic process in accommodation businesses.

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Section: Innovation and Tourismmentioning

confidence: 99%