In this study, the use of management strategies in the field of health is explained. It is possible to examine management strategies under 5 main headings. These are basic strategies, corporate strategies, competitive strategies, departmental and international strategies. The main strategies in healthcare businesses include growth strategies such as the opening of a new outpatient clinic branch or contraction strategies such as closure. In addition to major medical branches such as internal medicine, serving in minor branches such as gastroenterology is evaluated within the scope of corporate strategies. Completing the diagnostic procedures via capsules taken orally instead of the old method of endoscopy is an example of competitive strategies for healthcare companies. While implementing all these strategies, the characteristics that distinguish health services from other services must be taken into consideration. These characteristics are supply creates demand, health services require excessive expertise, the size of the service is determined by the manufacturer and information asymmetry.