“…The “permanent campaign” is an ongoing activity that aims to keep a political actor elected to a legislative assembly (Cwalina, Falkowski, & Newman, ; Nimmo, ; O'Shaughnessy, ; Smith & Hirst, ; Sparrow & Turner, ; Steger, ). Initially occuring as part of the “marketization of politics” in the United States, permanent campaigns are now a normal part of the political reality in countries as varied as Greece (Koliastasis, ), Ecuador (Conaghan & de la Torre, ), Australia (van Onselen & Errington, ), Norway, and Sweden (Larsson, Kalsnes, & Christensen, ).…”