The Potential Contribution of the 2010 Soccer World Cup to Climate Change: An Exploratory Study among Tourism Industry Stakeholders in the Tshwane Metropole of South Africa

Abstract

With increasing concern regarding global climate change, there is a growing need to ensure responsible management practices for mega events that take cognisance of the realities and challenges regarding this phenomenon. The existence of a relationship between the tourism industry and climate change has only recently been addressed by researchers. This study explores the potential impacts of mega events on climate change, with particular reference to the 2010 Soccer World Cup. The methodology used for this study was in-depth personal interviews conducted amongst key stakeholders in the Tshwane Metropole, South Africa. A combined use of purposive and snowball sampling was used to identify the target population. A key finding of the study was that the various stakeholders are not aware of the contributions their operations make to climate change. However, when these contributions are linked to an event such as the 2010 Soccer World Cup, greater consideration is given to this phenomenon in their business operations. This study indicates that it is of crucial importance to consider and responsibly manage the impacts that mega events can have on climate change. Based on this study it is suggested that appropriate environmental management strategies and guidelines are developed, not only for individual stakeholders, but also for all industries in South Africa in order to ensure that operations are conducted in a sustainable manner.

An exploration into the understanding of football value chain in south of Brazil

“…The selection criteria of the interviewees took into consideration the comprehensiveness, the heterogeneity of this sport modality and its interaction with society, namely the environment in which it acts. For identification of these interviewees, the selection technique chosen was the “Snowball”, as using this technique, it was possible to identify key individuals within the various groups of interested parties (Otto and Heath, 2009).…”

The impacts of sport emissions on climate: Measurement, mitigation, and making a difference

“…Corporate branding and sponsorship of sport also shape consumer choices and are coming under closer scrutiny 136 . One global survey itemized more than 250 prominent sports sponsorship deals with high‐carbon industries (e.g., fossil fuel companies, airlines, and car makers) 61 . This reflects concerns about the “greenwashing” of sport with contradictory signals to the climate action pledges made by clubs, governing bodies, and fans.…”

“…136 One global survey itemized more than 250 prominent sports sponsorship deals with high-carbon industries (e.g., fossil fuel companies, airlines, and car makers). 61 This reflects concerns about the "greenwashing" of sport…”

Structure and analyze the football value chain in Brazil

“…The interviewee selection criteria took into account the scope, heterogeneity of this sports modality and its interaction with society, i.e., the environment in which it is active. In order to identify these interviewees, the selection technique chosen was the "Snowball," since, using this technique it was possible to identify key individuals within the various groups involved (Otto and Heath, 2009). In total, 35 possible interviewees were identified to carry out the field study, including industries, service businesses, entities, associations, people who were active, etc., in the sports modality of football in the Southern Brazilian states of Rio Grande do Sul, Paraná and Santa Catarina.…”