The Role of IT on Firm Performance

Fadhilah, Asih Nur; Subriadi, Apol Pribadi

doi:10.1016/j.procs.2019.11.122

Cited by 19 publications

(7 citation statements)

References 41 publications

Supporting

Mentioning

Contrasting

Order By: Relevance

“…Some studies suggest that managers have to make strategic decisions about the digital transformation in companies to avoid risks resulting from incorrect identification and deployment of processes and resources, as well decisions about which sustainability values, in addition to economic values, have strategic importance [39,40].…”

Section: Application Of Communication Toolsmentioning

confidence: 99%

Digital Transformation and Marketing Activities in Small and Medium-Sized Enterprises

Ziółkowska

2021

Sustainability

View full text Add to dashboard Cite

Digital transformation which impacts business operations is one of the most fundamental social and economic occurrences of our times. The paper seeks to find out how digital transformation impacts marketing activities in small and medium-sized enterprises (SMEs) and to examine overall changes triggered by digital technology in the marketing concept, its instruments, and activities in SMEs in Poland. The main research question focuses on the direction in which marketing activities performed by organisations evolve nowadays. Analyses and considerations are based on logical inference, examination of results of empirical studies, critical literature review, and author’s market observations. Conducted analyses have demonstrated that, in enterprises covered by the study, digital technologies are deployed in marketing rather widely, although in many instances these technologies belong to the category of traditional tools. IT technologies and digital tools also impact marketing, helping to build relationships with clients and creating the value of each organisation.

show abstract

Section: Application Of Communication Toolsmentioning

confidence: 99%

Digital Transformation and Marketing Activities in Small and Medium-Sized Enterprises

Ziółkowska

2021

Sustainability

View full text Add to dashboard Cite

show abstract

“…Companies need to carry out digital transformation to keep up with the development of the business landscape. It can avoid risks resulting from incorrect identification and deployment of processes and resources, as well as decisions about which sustainability values, in addition to economic values, have strategic importance (Fadhilah et al 2019;Rauter et al 2017).…”

Section: Methodsmentioning

confidence: 99%

Strategy of Business Digitalization of Micro, Small, and Medium Entreprises (A Case Study of Cultive Apparel)

Faizurrohman

Baga

Jahroh

2021

ijbe

View full text Add to dashboard Cite

Transformation needs to be carried out by various scales of business including Micro, Small and Medium Enterprises (MSMEs). Cultive Apparel is one of the clothing MSMEs that has experienced a decline in business performance since digital development. This study aims to analyze the causes of the gap between actual and expected conditions, identify and map business environmental factors, and formulate digital business strategies. Data analysis use spider web, IFE and EFE analysis (PESTEL and 5 Forces Porter), IE matrix, and QSPM Matrix. The results show a gap in the lack of product promotion activities in the digital. The main strength lies in the product brands that are known by consumers. The biggest weakness is the limited human resources. The greatest opportunities for a price match with suppliers and consumer loyalty. The biggest threat to suppliers who carry out direct retail sales to consumers and price wars. IE matrix shows the company is in quadrant II. Strategies that can be carried out in this quadrant are intensive and integrative strategies. QSPM matrix showed that the company should develop the market. Managerial implications are carried out by improving digital infrastructure, improving operational capabilities, developing market segments, and increasing the intensity of digital marketing.

show abstract

“…Measuring the impact of organizational effectiveness levels on business performance is, therefore, necessary to improve organizational performance. The research by Fadhilah and Subriadi (2019) was centred on examining how information technology influences different aspects of FP. This includes financial performance, operational efficiency, and strategic effectiveness.…”

Section: Firm Performancementioning

confidence: 99%

Leveraging Big Data for Enhanced Strategic Planning and Improved Firm Performance: A Study of Indian Organizations

Sarbhai,

Khare

2024

Metamorphosis: A Journal of Management Research

View full text Add to dashboard Cite

This research article investigates the impact of big data usage on firm performance in the dynamic context of Indian organizations. With a focus on understanding how these organizations leverage big data techniques to enhance various functional areas and the role of strategic planning within this framework, the study contributes to bridging existing knowledge gaps. The study employs the dynamic capability view theory to explore the intricate relationship between big data resources, data analysis capabilities, and competitive advantage in the Indian business ecosystem. Through a comprehensive analysis of empirical data from diverse Indian organizations, the research aims to provide practical insights into the relationship between big data usage and firm performance. The findings not only guide Indian firms in optimizing their utilization of big data but also offer valuable information for policymakers and industry stakeholders. The study further delves into the mediating role of strategic planning in the relationship between big data usage and firm performance. This research article not only contributes to the theoretical foundations of big data analytics and strategic planning but also offers practical guidance for Indian organizations seeking to harness the full potential of these capabilities for enhanced firm performance. The findings underscore the transformative power of big data and emphasize the need for strategic planning to fully capitalize on this transformative potential in the Indian business context.

show abstract

The Role of IT on Firm Performance

Cited by 19 publications

References 41 publications

Digital Transformation and Marketing Activities in Small and Medium-Sized Enterprises

Digital Transformation and Marketing Activities in Small and Medium-Sized Enterprises

Strategy of Business Digitalization of Micro, Small, and Medium Entreprises (A Case Study of Cultive Apparel)

Leveraging Big Data for Enhanced Strategic Planning and Improved Firm Performance: A Study of Indian Organizations

Contact Info

Product

Resources

About