The role of strategic leadership in increasing ethical practices among pharmaceutical organizations in Jordan

Amayreh, Khalid Thaher

doi:10.5267/j.msl.2020.2.028

Cited by 7 publications

(4 citation statements)

References 20 publications

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“…Thus, hypothesis 4 is supported. This finding has confirmed the previous research conducted by (Kristinae et al 2020); (Amayreh, 2020); and (Afriyie et al, 2018). Their studies imply the usefulness of a strong and meaningful impact innovation to MSMEs in developing countries.…”

Section: Results Of Data Analysis and Discussionsupporting

confidence: 90%

MSMEs DIGITAL MARKETING AND ENTREPRENEURSHIP'S FACTOR OF PERFORMANCE: JAMBI (INDONESIA) PERSPECTIVE

Usmayanti

Pangestu

2022

jepk

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This research investigates the entrepreneurial dimension, innovation, and digital marketing on market and finance performance. These research samples consist of 260 MSME actors in the city of Jambi. This study employs the Likert scale to measure construct variables in order to test their validity and reliability. The data and hypothesis of this research were examined using partial least square (PLS). The findings of this study indicate that entrepreneurial factor influences innovation and digital marketing positively. Innovation and digital marketing positively impact the performance of MSMEs. However, innovation and digital marketing have no relationship.

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Section: Results Of Data Analysis and Discussionsupporting

confidence: 90%

MSMEs DIGITAL MARKETING AND ENTREPRENEURSHIP'S FACTOR OF PERFORMANCE: JAMBI (INDONESIA) PERSPECTIVE

Usmayanti

Pangestu

2022

jepk

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“…These elements include product development, pricing strategies, promotional activities, and online distribution platforms. By addressing this research question, the study will provide important insights for SMEs in Jordan and other contexts to assist them in developing effective emarketing mix strategies to improve their performance in the digital age Amayreh, K. (2020).…”

Section: Objective Of the Work Or Research Problemmentioning

confidence: 99%

The Influence of E-Marketing Mix Strategy on Organizational Performance: An Empirical Analysis of Jordanian Smes

Alqudah

2023

J. Professional Business Review

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Purpose: The purpose of this empirical research article is to investigate the association between e-marketing mix strategy (EMMS) and organizational performance (OP) in Jordanian SMEs. Theoretical framework: The study used a quantitative research methodology to explore the impact of EMMS factors on OP indicators, such as product development, pricing strategies, promotional activities, and online distribution channels. Design/methodology/approach: The study's data is gathered using a survey questionnaire issued to 250 Jordanian SMEs. The dependent variables include OP indicators such as financial performance, customer happiness, market share, and innovation, whereas the independent variables are EMMS factors. Control factors including business size, firm age, and industry type are also taken into account. To evaluate the hypothesized correlations, the obtained data is analyzed using the PLS-SEM (PLS 4.0) technique. Findings: The results of this study show that in the Jordanian context, all e-marketing techniques, including product development, price strategies, promotional activities, and online distribution channels, have a significant positive impact on OP metrics Research implications: The findings of this study demonstrate the value of e-marketing and the necessity of sound e-marketing tactics for fostering the expansion and competitiveness of SMEs in the digital era. Practical and social implications: The study underscores the significance of implementing e-marketing strategies for SMEs in Jordan, as they contribute to enhancing OP. Policymakers can utilize these findings to develop supportive measures for SMEs, while practitioners can gain insights into the value of e-marketing strategies in achieving growth and competitiveness. Originality/value: This study adds to the current literature by investigating the association between EMMS and OP in Jordanian SMEs. The study adds to the field's knowledge base by providing empirical evidence and insights on the impact of various e-marketing methods on OP measures.

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“…The researchers emphasized that leadership is the art, ability, and skills of a person who occupies a position as a leader of a work unit through which to influence, persuade, inspire, and direct employees (Dohamid & Muchlis, 2020:81). It was defined as a process of influence that leads to the achievement of the desired goals and involves inspiring and supporting others to achieve a vision based on clear personal and professional values (Amayreh, 2020(Amayreh, : 2372. Despite the clarification of the strategic leadership theory in the previous paragraph, it is concerned with the study of leaders at the higher levels of the organization (Castellanos & Georg, 2020: 108).…”

Section: Eighth : Coding the Research Variables And Its Dimensions Me...mentioning

confidence: 99%

The Role of Strategic Leadership in Enhancing Organizational Commitment: An Analytical Study in the Iraqi Ministry of Health

Mezban¹

2023

IJTBM

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The research aims to show the importance and influence of the strategic leadership in the Iraqi Ministry of Health in the research community, as well as to diagnose the reality of the research variables in the study community and to indicate the type of relationship between them. They were erased based on ready-made standards, and the questionnaire was distributed to a sample of (100) individuals who work in senior and middle leadership positions within the organizational structure of the ministry. For the purpose of analyzing the questionnaire and drawing conclusions from it, the program (SPSS V.25) was used, and a number of statistical methods were used. Including the arithmetic mean, median, standard deviation, and confirmatory factor analysis. The research has reached a number of results, the most important of which are the workers' emotional attachment to the ministry concerned with the study. However, this feeling diminishes due to the safety needs provided by the ministry to workers in the field of pension services, or the extent to which workers feel about the ministry's problems. It is not recommended that the researcher stressed the necessity of activating the employee's sense of the ministry's problems, through activating the incentive system, and granting the employees the right to participate in the profits or the right of ownership, as is generalized. And so in the developed countries of the world.

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The role of strategic leadership in increasing ethical practices among pharmaceutical organizations in Jordan

Cited by 7 publications

References 20 publications

MSMEs DIGITAL MARKETING AND ENTREPRENEURSHIP'S FACTOR OF PERFORMANCE: JAMBI (INDONESIA) PERSPECTIVE

MSMEs DIGITAL MARKETING AND ENTREPRENEURSHIP'S FACTOR OF PERFORMANCE: JAMBI (INDONESIA) PERSPECTIVE

The Influence of E-Marketing Mix Strategy on Organizational Performance: An Empirical Analysis of Jordanian Smes

The Role of Strategic Leadership in Enhancing Organizational Commitment: An Analytical Study in the Iraqi Ministry of Health

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