“…We recognized that were was a large body of knowledge about social culture and how those factors impact individual behavior (Bell, 2007;He & Freeman, 2010;Adekola & Sergi, 2007;Bevelander & Page, 2011;Caca, 2010;Chen, Sun, & McQueen, 2010;Cooper, Edgett, & Kleinschmidt, 2009;Fujita, 2002;G. J. Hofstede, 2009;Kirkman, Lowe, & Gibson, 2006;Michailova & Hutchings, 2006;Pheng & Yuquan, 2002;Siakas, Georgiadou, & Balstrup, 2010;Strang, 2012;Vajjhala & Strang, 2014).…”