2017
DOI: 10.28955/alinterizbd.343725
|View full text |Cite
|
Sign up to set email alerts
|

Turkish Consumer Purchasing Decisions Regarding PGI-labelled Erzurum Civil Cheese

Abstract: The aim of the study is to explore how important intrinsic and extrinsic product attributes affect the way that the consumer decides whether to purchase Erzurum Civil cheese labelled with a Protected Geographical Indication (PGI). Data were obtained from a face-toface survey conducted with a sample of households in Erzurum during the autumn of 2014. Principal Component Analysis (PCA) was used to identify the main factors underlying the way that product attitudes and their socioeconomic characteristics influenc… Show more

Help me understand this report

Search citation statements

Order By: Relevance

Paper Sections

Select...
2
1
1
1

Citation Types

0
6
0
2

Year Published

2019
2019
2024
2024

Publication Types

Select...
6

Relationship

1
5

Authors

Journals

citations
Cited by 8 publications
(8 citation statements)
references
References 32 publications
0
6
0
2
Order By: Relevance
“…The survey took place between the autumn and winter of 2022. The sample size was decided by the simple random sample method (Topçu & Dağdemir, 2017). In accordance with Article 10/1 of the Iğdır University Scientific Research and Publication Ethics Directive, the survey complies with scientific research and publication ethics.…”
Section: Methodsmentioning
confidence: 99%
“…The survey took place between the autumn and winter of 2022. The sample size was decided by the simple random sample method (Topçu & Dağdemir, 2017). In accordance with Article 10/1 of the Iğdır University Scientific Research and Publication Ethics Directive, the survey complies with scientific research and publication ethics.…”
Section: Methodsmentioning
confidence: 99%
“…This segmentation provides insights into consumer quality perception, particularly in the context of traditional food products like Parmigiano Reggiano cheese [ 49 ]. Outcomes derived from a study carried out by [ 50 ] exhibit consumer behavior toward PGI-branded cheese in Turkey. It categorizes consumers into three clusters based on consumption frequency: heavy, medium, and light users.…”
Section: Literature Reviewmentioning
confidence: 99%
“…Customer satisfaction Davras and Caber (2019) define customer satisfaction as the assessment of product or service characteristics by the customer. There are myriad studies those have worked and accepted the relationship between product attributes and customer satisfaction (Andaleeb and Conway, 2006;Zhang et al, 2013), because consumer purchase decisions have altered in recent years, and marketing strategies are being developed to differentiate products by taking into account relationships between customer traits and satisfaction with intrinsic and extrinsic attributes (Topcu and Da gdemir, 2017). Additionally, prior studies (e.g.…”
Section: Covermentioning
confidence: 99%