Value co-creation in tourism and hospitality: A systematic literature review

Ribeiro, Thiago de Luca Sant'ana; Costa, Benny Kramer; Ferreira, Manuel Portugal; Freire, Otávio Bandeira De Lamônica

doi:10.1016/j.emj.2022.12.001

Cited by 24 publications

(13 citation statements)

References 154 publications

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“…In the quest to unravel the complexities of group creativity and collaborative innovation, the exploration of intimate co-creation within the workplace has ascended to the forefront. These co-creation processes are substantially influenced by an array of variables, encompassing psychological experiences, individual satisfaction, levels of engagement, and organizational identity (Behl et al, 2023;Chatterjee et al, 2023;Ribeiro et al, 2023). Central to this process are the pivotal roles played by psychological ownership and positive interpersonal relationships (Chen et al, 2021;Perry-Smith and Mannucci, 2017).…”

Section: Literature Reviewmentioning

confidence: 99%

Exploring gender dynamics: multigroup analysis of workplace persuasion and intimate co-creation using structural equation modeling

Shahzad

2024

JMD

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PurposeOne of the novel concepts in the management literature is intimate co-creation. Considering it as the outcome of workplace persuasion, this study examines its effect via team-member exchange and ethical climate for the assessment of multigroup analysis. Finding a relationship among variables is not the core objective of the study. The core objective was to assess multigroup analysis for examining measurement scales' uniformity or perceptual differences across the male and female groups using measurement invariance.Design/methodology/approachThis was a quantitative study for a survey of faculty members from the top 10 Pakistani universities. It employed state-of-the-art statistical techniques, including the application of the foundational social exchange theory and the utilization of multigroup analysis in structural equation modeling (SEM) with the Analysis of Moment Structure (AMOS). The research methodology was designed to investigate the relationships between workplace persuasion, ethical climate, team member exchange and intimate co-creation. A specific emphasis was placed on assessing whether gender influences these relationships consistently across male and female groups, as determined by measurement invariance tests.FindingsThis study underscores the significant impact of ethical persuasion in the workplace on enhancing intimate co-creation among individuals, offering invaluable insights for organizational leaders. Importantly, it emphasizes that gender dynamics do not influence this relationship, underscoring the imperative of addressing gender-related workplace issues to optimize intimate co-creation. This holds particular relevance for service-based organizations, such as universities in this case.Originality/valueThis study makes a significant contribution by exploring the concept of intimate co-creation within the realm of organizational science, while also highlighting the crucial importance of considering workplace gender dynamics. It offers fresh insights into how these dynamics influence group creativity, guiding human resource practices toward fostering innovation within gender-inclusive workplaces. These insights gain added relevance in the evolving post-COVID-19 era and in the context of AI integration. Notably, a distinctive contribution of this study to social exchange theory lies in its innovative application of multigroup analysis to variables related to gender.

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Section: Literature Reviewmentioning

confidence: 99%

Exploring gender dynamics: multigroup analysis of workplace persuasion and intimate co-creation using structural equation modeling

Shahzad

2024

JMD

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“…When users with a relational psychological contract feel that their social interaction experience is lower than expected, they will think that the enterprise does not value or has not fulfilled its obligation to create a friendly community atmosphere. When users with an ideological psychological contract feel that their self-worth realization is lower than expected, they will think that the enterprise has not fulfilled its promise to pursue a mission [ 51 , 54 ].…”

Section: Theoretical Foundation and Research Hypothesesmentioning

confidence: 99%

Navigating Value Co-Destruction in Open Innovation Communities: An Empirical Study of Expectancy Disconfirmation and Psychological Contracts in Business Analytics Communities

Daradkeh

2023

Behavioral Sciences

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Enterprises seeking to enhance their innovation capabilities are increasingly turning to open innovation communities (OICs), which allow them to leverage the collective knowledge and collaborative potential of external users, providing a powerful source of new and innovative ideas. Despite their potential for value co-creation, recent research suggests that value co-destruction can also occur within OICs. However, the mechanisms underlying value co-destruction in OICs have not yet been fully explored or empirically examined. To address this gap, this study employs expectancy disconfirmation theory and psychological contract theory to investigate the relationship between user expectancy disconfirmation and value co-destruction in OICs. Drawing upon data collected from a questionnaire survey of business analytics OICs, this study reveals that self-interest expectancy disconfirmation has a positive effect on value co-destruction, which is mediated by the transactional psychological contract breach. In addition, social interaction expectancy disconfirmation is found to have a positive impact on value co-destruction, which is mediated by the relational psychological contract breach. The study further reveals that self-worth expectancy disconfirmation of community users positively influences value co-destruction, which is mediated by the ideological psychological contract breach. Moreover, the study demonstrates the crucial role of perceived organizational status in moderating the ideological psychological contract breach resulting from self-worth expectancy disconfirmation. Collectively, these findings contribute valuable insights into the phenomenon of value co-destruction in OICs, and provide practical guidance for enterprises seeking to enhance the development and performance of these innovation paradigms.

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“…The concept of VCC in omni-channel retailing is well-discussed in the literature (Cui et al, 2022;Tran et al, 2023) and the role of VCC on RL has become a focus of attention in recent years; however there has been a tendency to examine the role of VCC on retailer loyalty (RL) either in the service industry (Zhu et al, 2022), or to focus on online channels such as websites and mobile apps without considering the integration of all offline and online service channels (Japutra et al, 2021). Also, the majority of research focuses on the experiences, trust and satisfaction of customers in omni-channel retailing rather than the interactions of VCC between retailers, customers, and the role of VCC on RL (Cotarelo et al, 2021;Mishra et al, 2023;Ribeiro et al, 2023). Moreover, some scholars examined the repurchasing intention, and frequency of repurchases in omni-channel retailing (Rodr ıguez-Torrico et al, 2023); however, there is also a need to examine the role of RL on OCF because few studies examine customers' repurchase visits in terms of loyalty (Cheah et al, 2022;Timoumi et al, 2022).…”

Section: Introductionmentioning

confidence: 99%

The role of value co-creation on retailer loyalty and omni-channel shopping frequency

Kesenduran,

Yumurtacı Hüseyinoğlu,

Erboz

2024

IJRDM

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PurposeDrawing upon the social network theory (SNT), the aim of this study is to examine the impact of value co-creation (VCC) on retailer loyalty (RL) and omni-channel shopping frequency (OCF) from the consumer perspective.Design/methodology/approachGrounded on SNT, the research focuses on VCC in omni-channel retailing. A paper-based questionnaire was used to examine the role of VCC on OCF and RL, and hypotheses were tested using structural equation modeling (SEM).FindingsThe findings supported the impact of VCC on RL, and in turn, the impact of RL on OCF. However, the results of the analysis reveal that RL has no mediator role between VCC and OCF.Practical implicationsThe study shows the increasing role of VCC on RL, and the important role of RL on OCF. The findings reveal that RL has a significant role for VCC and OCF separately but does not have a mediator role between VCC and OCF. Moreover, the study extends the knowledge on VCC in omni-channel retailing.Originality/valueThe new research model, which was hypothesized from SNT, was validated. In the omni-channel retailing context, the study revealed the consumer perspective on VCC, and also the linkages between VCC, RL and OCF.

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Value co-creation in tourism and hospitality: A systematic literature review

Cited by 24 publications

References 154 publications

Exploring gender dynamics: multigroup analysis of workplace persuasion and intimate co-creation using structural equation modeling

Exploring gender dynamics: multigroup analysis of workplace persuasion and intimate co-creation using structural equation modeling

Navigating Value Co-Destruction in Open Innovation Communities: An Empirical Study of Expectancy Disconfirmation and Psychological Contracts in Business Analytics Communities

The role of value co-creation on retailer loyalty and omni-channel shopping frequency

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