IntroductIonthe creation of rock art was an effective way of keeping memory alive in the neolithic. By carving images, by returning to the same locations over and over again and carving more, by performing rituals or simply reminiscing about events or retelling the stories carved into the rocks, memories were kept alive over thousands of years around the White Sea in north-western russia. using contemporary vocabulary in trying to categorise what this rock art is all about, I suggest it is a monument, whose location as a cultural marker in a very tangible way defines landscape. By carving the rocks the local community or communities committed events, people and ideas to cultural and social memory. the long term perspective offered by rock art allows us to look at these events, people and ideas as active elements, and sometimes as an agency that shapes hard and soft memory (Etkind 2004).the ideas of hard and soft memory were introduced by Etkind (2004) in his study of cultural memory in russia and Germany. In Etkind's formulation, hard memory is related to monuments and soft memory to text. Etkind proposes that these two forms can either be exclusive, 'monuments without inscription are mute, whereas texts without monuments are ephemeral', or they can strengthen each other (Etkind 2004, 40). In the case of the rock art I suggest they complement each other, since in the first instance rock art is based on non-verbal communication relying on visual narratives that convey the story through looking rather than reading (Janik 1999). Such an interpretation of rock art gives a voice to the images and allows the monument to communicate the stories in a way independent from other forms of message. At the same time, the monument/rock art enhances and complements other types of story telling, social or ritual communication and interaction.In this paper, I concentrate on the memory of violence, in a situation where hard memory is exclusive to one particular site among a number of locations, and where soft memory undergoes transformation of what is carved. In such a way the monument and the memories embedded in it were culturally and socially active over the long term, while the carvings were 'rewritten' by subsequent generations of carvers.