The Covid-19 pandemic changes people’s behavior, determines the interpersonal distance of communication, and deepens the digitalization processes of public life. This paper aims to establish the social trust impact on the social sustainability of Ukrainian territorial communities in the Covid-19 pandemic. For an empirical study, four territorial communities of Ukraine were taken, which geographically represent the whole of Ukraine. It used the online survey method based on Google forms. A randomly selected 1530 respondents aged 18+ were interviewed in 2021, where the quota sampling by gender, age, and territorial community has been preserved. The study proves that the family remains the basis of social stability for Ukrainians. In difficult situations, the population expects help from their relatives and is ready to help themselves. However, institutional social trust is highly deficient, with only 5.8% of citizens wishing for help from local authorities in the face of the pandemic. The survey shows that the poorest part of the population is prone to atomization and demonstrates the lowest interpersonal and institutional trust level, weakening social stability due to the risks of numerous divorces, labor migration, and the problems of family members’ isolation during the Covid-19 pandemic. The pandemic has widened the gap between the poorest and wealthiest groups. Therefore, social resilience management should aim to improve institutional and interpersonal social trust. Furthermore, public authorities should unite the community using economic, social, cultural, and religious instruments since atomized individuals cannot withstand local and global challenges efficiently. AcknowledgmentThe paper was prepared in the framework of the research project “Sustainable development and resource security: from disruptive technologies to digital transformation of Ukrainian economy” (№ 0121U100470) and “ Jean Monnet Chair in EU Economic Policies and Civil Society” (619878-EPP-1-2020-1-UA-EPPJMO-CHAIR).

The aim: To investigate factors that can negatively affect societal resilience in the context of the COVID-19 pandemic and identify communication aspects of strengthening resilience through information policy formation. Materials and methods: In the research process, the authors employed the monographic and abstract-logical methods. The communication aspect analysis of strengthening social resilience in the context of the COVID-19 pandemic also grounded upon the results of the authors’ sociological study “Motivation of compliance/non-compliance with quarantine restrictions by the population of Ukraine”. Focus-group interviews and surveys. A total of 1,700 respondents represent the adult population of Ukraine aged 18 and older (except those living on the territory temporarily not controlled by the Ukrainian authorities – the Autonomous Republic of Crimea, some areas of Donetsk and Luhansk regions). The error of the study representativeness with a probability of 0.95: does not exceed 4%. Results:The analysis results indicate that under pandemic conditions informational space of Ukraine is charging with low-quality and diverse information and is getting out of control, which entails adverse effects on societal resilience. Besides, a survey conducted by the SSU Center for Social Studies endorses the availability of communication gaps. The poll claims 38.6% of Ukrainians to be dissatisfied with their awareness level of Covid-19 because the information is contradictory and unreliable. The opinion poll also proves the low level of Ukrainians’ trust in state institutions and official details on the Covid-19 pandemic. Furthermore, violations of quarantine restrictions are socially acceptable, and a significant part of the population tends to ignore such violations by others. That is, among Ukrainians, compliance with quarantine restrictions has not become a social norm. Conclusions: An essential component for molding social resilience is the development and adoption of communication policies to change human behavior in the long-term in the context of the COVID-19 pandemic. The government should also develop a Public Health Awareness Concept in the pandemic with appropriate implementation plans at the state, regional and territorial community levels.

A full-scale Russian invasion in Ukraine changes people’s behavior and determines the current person’s resilience/vulnerability in society. This paper aims to estimate individual resilience/vulnerability and its factors in the community during wartime. It used the online survey method based on Google Forms and online focus-group interviews during May-August 2022 at four territorial communities in Kyiv, Lviv, Mykolaiv, and Sumy regions, which geographically represent the whole of Ukraine. A randomly selected 468 respondents were interviewed, including 139 internally displaced persons and refugees and 329 who did not consider themselves in any vulnerable category. The survey shows that according to the “Well-being and baseline status” factor, 66.3% of respondents confirmed an increase in their activity in response to the war.Along with a high level of trust in their family during wartime, indicators of social atomization (broken social ties, isolation of people from each other) are high. Thus, 37.4% of respondents noted that they rely only on themselves and solve their problems independently, without anyone’s help. Using the Connor-Davidson Resilience Scale, it was found that the social resilience of the Ukrainian population is mainly based on individual resilience rather than on the resilience of mechanisms. For almost 50% of the respondents, there are manifestations of atomized sustainability and vulnerability, which increase the likelihood of post-traumatic stress disorder. Therefore, the control over disaster management processes should be based not only on data monitoring but also on training and innovativeness to increase social resilience. AcknowledgmentThis study was funded by a grant “Restructuring of the national economy in the direction of digital transformations for sustainable development” (No. 0121U109557).

Information is a key aspect of the European integration process in Ukraine. Ukrainians support the Euro-integration course, but note that they haven’t enough information about the European Union, the existing European programs, the implementation of the Association Agreement, etc.The author identified the main stages of informational support for Euro-integration of Ukraine: a stage of discussion of the advantages of European integration and specific benefits of Ukraine; information pressure stage; a stage of increasing information anxiety and increasing tension in society; the stage of a sharp protest public information reaction of society; the stage of renewal of the course on European integration and strengthening of information and communication support.The analysis of target audiences shows that different socio-demographic groups in different ways have information about the peculiarities and nature of the relationship between Ukraine and the EU.The public authorities have primary responsibility for informing citizens about European integration, but they do not possess the methodological and practical tools of information campaigns. Therefore in the article analyzes the peculiarities of the mechanisms of informing in the Concept of realization of the state policy in the field of informing and establishing communication with the public on the urgent issues of European integration of Ukraine for the period until 2017 and the Strategy of Communication in the field of European integration for 2018–2021 years. These documents are the mechanism for the division of responsibility for conducting information policy on European integration (including financial) between public authorities and interested non-governmental organizations, international donors and business structures. In this regard, the role of public institutions whose task is to inform Ukraine’s European integration processes and work with different target groups, on the one hand, and the establishment of communication between government and civil society in the planning and implementation of information campaigns on European integration on the other, is increasing.The local authorities have sufficient tools to influence public opinion, but often ignore the issue of European integration. In addition, an important condition for the implementation of the Strategy at the regional level is the establishment of cooperation between local authorities and public organizations.

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