Recent changes in the aviation industry and in the expectations of travellers have begun to alter the way we approach our understanding, and thus the segmentation, of airport passengers. The key to successful segmentation of any population lies in the selection of the criteria on which the partitions are based. Increasingly, the basic criteria used to segment passengers (purpose of trip and frequency of travel) no longer provide adequate insights into the passenger experience. In this article, we propose a new model for passenger segmentation based on the passenger core value, time. The results are based on qualitative research conducted in situ at Brisbane International Terminal during 2012-2013.Based on our research, a relationship between time sensitivity and degree of passenger engagement was identified. This relationship was used as the basis for a new passenger segmentation model, namely, airport enthusiast (engaged and non-time sensitive), time filler (non-engaged and non-time sensitive), efficiency lover (non-engaged and time sensitive) and efficient enthusiast (engaged and time sensitive).The outcomes of this research extend the theoretical knowledge about passenger experience in the terminal environment. These new insights can ultimately be used to optimize the allocation of space for future terminal planning and design.
The role of donkeys in the UK and Europe has changed over the past 40 years, and is still changing – these equids are primarily used as companions, but also for tourism, therapy and increasingly for milk production. When it comes to the end of their lives and issues surrounding equine end-of-life care, a recent study highlighted that many donkey owners rely on their vet to provide them with information on quality of life (QOL) assessment, geriatric care and euthanasia planning. This article aims to assist veterinary surgeons in assessing donkey welfare and helping owners decide how to improve QOL or whether an end-point has been reached and euthanasia is indicated.
Compassion fatigue and vicarious trauma can be a consequence of social work practice in all contexts, including the fast-paced, crisis driven hospital environment. Four metropolitan hospitals collaborated with an academic partner to explore the understanding and awareness that hospital-based social workers have in this area, and to investigate both individual and organisational responsibility. The research utilised a Participatory Action Research methodology with Stage One being a collaboratively developed survey. The results of the survey showed that social workers’ understanding is impacted by their knowledge of compassion fatigue and vicarious trauma, the nature of everyday hospital practice, and the identification, provision of, and engagement in personal self-care and workplace support strategies. The findings highlighted the dual responsibility that employing hospitals and individuals have to care for themselves and each other, including the capacity for social workers to use supervision and collegial relationships to support their coping and resilience.
Hyperlipaemia is common in donkeys and is usually secondary to intercurrent disease. Pathogenesis, clinical signs and diagnosis are discussed, along with treatment options according to the severity of the disease and practicability. Normal physiological donkey parameters are set out, as they differ from those of the horse — as do normal triglyceride levels. The importance of a ‘dull donkey’ being triaged as urgent is stressed.
The use of Portable Medical Devices (PMDs) has become increasingly widespread over the last few years. A combination of factors; including advances in technology, the pressure to reduce public health costs and the desire to make health solutions accessible to a wider patient base are contributing to the growth in the PMD market. Design has a clear role to play in the current and future context of the PMD landscape. In this paper, we identify emerging trends in the design of PMDs; including changes in the form, purpose and mode of use, and explore how these trends are likely to fundamentally impact the nature of healthcare and the patient experience from an experience design perspective. We conclude by identifying a research opportunity for design within the healthcare and PMD context.
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