Communication is crucial for the fishermen community in Indonesia because most of Indonesia's territory is the ocean. Being a fisherman was one of the backbone professions, and interpersonal communication was a bridge to inherit the traditional values of fishermen who had been passed down from their parents to their children from generation to generation. With communication, the local cultural values of the fishing community would be maintained. This paper discusses interpersonal communication in the basis of Attraction Theory and Theory of Relationship Stage. The writing was reviewed qualitatively using an ethnographic communication approach in fishermen community in Cirebon area of West Java. The study was based on direct observation of fishermen community activities, in-depth interviews, and focus group discussions with community in Citemu Village. The results of the study revealed that fishermen's work was done traditionally by making wadong, as well as selling and processing sea product. These activities were communicated by parents to children to inherit the local entrepreneurial value of fishermen. Parental interpersonal communication to children was carried out on the basis of attractions through creating meaning for the similarity of family background, physical and emotional closeness, giving rewards, and involving children in various fishing activities. Parents also paid attention to children's interest in being involved in activities, even economic pressure sometimes made parents use their authority. However, togetherness and the relationship between parents and children were conducted continuously, especially when problems occured because parents still believed that the closeness and blood bonding would restore and improve the relationship.
This article is about the phenomenon of community radio in Pantura Area, West Java. Radio communities maganed by, for and about the community are rapidly developing among the farmers and fishermen, including in Pantura Area, West Java. The focus of the study is the formation of civil society by standing firmly on communicative actions of Jürgen Habermas. By using qualitative method with case study design, a finding would be produced that community radios implement participatory paradigm and manage community cohesion. We will discuss in details on: (1) initiators of the establishment of community radio, (2) forms of community participation, (3) the financing source of community radio, and (4) the construction of civil society through community radio. This article also covers about how the people see the world of life, that there is social transformation through emancipatordialogs, which then produce community’s selfconsciousness as individuals and community members in demanding a domination-free communication process. This reality creates the origination of civil society.
Abstract. Social media in marketing is useful as a medium for promoting brands, building preferences and increasing sales through various digital marketing techniques. Applecoast is a retail and e-commerce based fashion company. In its marketing activities, Applecoast does a variety of ways and one of them uses social media as one of its main promotional media. This research uses a quantitative approach with descriptive methods. The population is 11,900 Applecoast Instagram followers who live in the city of Bandung. A sample of 100 respondents were selected through the Systematic Random Sampling technique. Data collection techniques are done through questionnaires, interviews, and literature study. Data analysis techniques consisted of validity and reliability tests. The results showed that the application of social media marketing 4C (context, communication, collaboration, and connection) conducted by Applecoast had not been maximized. Based on the results of the study, the application of the context or use of language and message content is in the unfavorable category. The application of communication or the process of delivering information is quite well done. Implementation of collaboration or forms of collaboration are quite good. And the application of the connection or in maintaining relationships that have been established quite well done. The research method used is descriptive-quantitative because research is conducted to determine the existence of an independent variable, only on one variable. The population is collected through questionnaires. The data analysis technique uses quantitative analysis of interval assessments. Abstrak. Media sosial dalam pemasaran berguna sebagai media untuk mempromosikan merek, membangun prefensi dan meningkatkan penjualan melalui berbagai macam teknik pemasaran digital. Applecoast merupakan salah satu perusahaan fashion berbasis retail dan e-commerce. Dalam Kegiatan pemasaranya, Applecoast melakukan berbagai cara dan salah satunya menggunakan media sosial sebagai salah satu media promosi utamanya. Penelitian ini menggunakan pendekatan kuantitatif dengan metode deskriptif. Populasi berjumlah 117.00 followers instagram Applecoast yang berdomisili di Kota Bandung. Sample berjumlah 100 orang responden yang dipilih melalui teknik Systematic Random Sampling. Teknik pengumpulan data dilakukan melalui kuesioner, wawancara, dan studi pustaka. Teknik analisis data terdiri dari uji validitas dan uji reliabilitas.Hasil penelitian menunjukan bahwa penerapan sosial media marketing 4C(context, communication, collaboration, dan connection) yang dilakukan Applecoast belum maksimal. Berdasarkan dari hasil penelitian, penerapan context atau penggunaan bahasa dan isi pesan berada dalam dalam kategori kurang baik. Penerapan communication atau proses penyampaian informasi cukup baik dilakukan. Penerapan collaboration atau bentuk kerjasama yang dilakukan cukup baik. Dan penerapan connection atau dalam memelihara hubungan yang sudah terjalin cukup baik dilakukan. Metode penelitian yang digunakan yaitu deskriptif-kuantitatif karena penelitian yang dilakukan untuk mengetahui keberadaan variabel mandiri, hanya pada satu variabel. Populasinya dengan teknik pengumpulan melalui kuesioner. Teknik analisis data menggunakan analisis kuantitatif interval penilaian.
The values ??of religiosity color the awareness that essentially men and women are equal before God. Because of this, Aisyiyah pioneered the women's movement in all fields, and did not hesitate to cooperate with men. Men and women are given the same potential intellectually, morally and spiritually. Every organization has its own cultural style. This paper is based on the perspective of community practice and stakeholder relations. The research method uses a qualitative method with a case study approach, because it examines the natural environment comprehensively in a single case in the Aisyiyah Women's Organization in Bandung City as one of the pioneer organizations in social movements and women's ruhuddin in Indonesia. Data collection techniques: (1) interviewing the Head of Aisyiyah Regional Leadership (PDA) Bandung City; (2) Focus Group Discussion (FGD) with the management of the Bandung City Economic Council PDA; and (3) distributing questionnaires to representatives of Aisyiyah Branch Managers throughout the city of Bandung. The data analysis was carried out using an interactive model and multiple triangulation for the validity of the data. The results of the study show that the various programs of 'Aisyiyah can continue to run with most of them using information technology tools. Meetings are limited to a few participants, so that organizational meetings attended by thousands of participants can still be held virtually. The group communication facility in WhatsApp groups has become an additional means for organizational consolidation. Meetings as official organizational communication can still be held using the zoom meeting application. Therefore, physical movement restrictions during this pandemic, there are almost no significant obstacles for the Aisyiyah Organization to continue implementing the program.
Pertumbuhan mental anak mengandung dua macam proses yaitu perkembangan dan belajar. Perkembangan merupakan perubahan struktural yang dipengaruhi oleh 4 macam faktor. Salah satunya ialah transmisi sosial yaitu bahwa anak hidup dalam dunia sosial, sehingga melalui sekolah, media massa dan lain-lain yang semacamnya anak memperoleh informasi yang berpengaruh terhadap perkembangan kognitifnya.
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