The article is devoted to the development of digital competencies among students of higher educational institutions. The study analyzed the digital competencies of students and the level of Internet use for receiving services and their self-education. The analysis showed that students have the simplest digital competencies, while about half of the students perform specific digital operations and use the Internet for self-education; moreover, there is a digital inequality between students living in urban and rural areas. At the end of the study, activities were proposed aimed at developing digital competencies among university students and reducing the digital divide among students living in urban and rural areas.