This research aims to find out the role of media relations in forming positive news on printed media by having a special page for Salatiga news as research focus. This research is a qualitative research by using qualitative descriptive approach. Observation, interview, document collection and photo activities are used to collect data. The result indicates that informal media relations activities are more effective to create positive news about Salatiga government in printed media because it can build good relation between Public Relations practitioners and journalists.
RESTFul WS merupakan sebuah gaya arsitektur yang diadopsi dari konsep REST dengan tujuan yakni sebagai penghubung antara sumber daya dan client. Komunikasi RESTFul memanfaatkan protocol HTTP, dimana dalam HTTP terdapat method yang digunakan untuk berkomunikasi yang dapat disesuaikan dengan operasi-operasi yang digunakan dari sisi client yakni operasi CRUD (CREATE, READ, UPDATE, DELETE). Hasil dari penelitian yang dilakukan yakni berupa hasil eksperimen dalam membangun RESTFul STARS. Cakupan dalam uraian tersebut antara lain berupa kolaborasi antar system dan mekanisme interaksi yang dibangun dalam menjawab kebutuhan aplikasi STARS. Sistem dibangun menggunakan pendekatan REST yang mengandalkan protocol HTTP dalam membangun interaksi antara client dan server dimana terdapat rancangan model RESTFul yang dibangun dan mencakup komunikasi dan arsitektur RESTFul. Adapun terdapat tiga tahapan yang digunakan dalam pelaksanaannya, yakni tahap Requirements, Analysis, Design dan Implementation. Berdasarkan hasil penelitian yang dilakukan, terdapat korelasi yang telah disesuaikan antara Metode HTTP (POST, GET, PUT, DELETE) dan operasi CRUD dan batasan dalam membangun RESTFul terutama untuk STARS yang mengacu pada Uniform Interface, Connectedness, Self-Describing Messages dan Stateless Interactions.Kata Kunci : web Service, Restful, Sistem Informasi, Perguruan Tinggi
The rapid development of technology makes a city government communicate with the community while building or improving its image. This condition provides its advantages for cities that have a good image, such as increasing the investors, revenue in the tourism sector and cities, and also the development of the cities. The purpose of this study is to socialize the Solo Destination Application to increase brand awareness of the society toward this application. This is descriptive qualitative research and the sample of the population is represented by 131 students from one junior high school, one senior high school and also 100 PKK (Family Welfare Organization) members in two sub-districts in Solo city. The result shows that to increase the awareness of the society in using the application, socialization should be done by the Solo city government to disseminate evenly to strategic targets such as to most of the junior/senior high schools, all the sub-districts citizens and also to other government offices in Solo as a whole. Besides, the use of word of mouth campaigns to ensure that the marketing strategy through social media such as Facebook and Instagram should also be put to the highest and best use.
Personal branding menjadi urgensi bagi setiap individu pada saat ini. Pada era digital ini, media massa dan media baru (termasuk Instagram) mempunyai peran sangat besar dalam membentuk personal branding seseorang, termasuk mahasiswa yang ada di Universitas Kristen Satya Wacana (UKSW). Berdasarkan latar belakang ini, maka tujuan dari tulisan ini adalah untuk mendiskripsikan strategi personal branding yang dilakukan oleh mahasiswa UKSW melalui instagram. Tulisan ini didasarkan dari hasil penelitian yang dilakukan dengan pendekatan kualitatif dan desain penelitian analisis isi. Hasil dari penelitian tersebut adalah, pertama, perilaku mahasiswa Universitas Kristen Satya Wacana dalam menggunakan instagram. Kedua, mahasiswa Universitas Kristen Satya Wacana yang sudah melakukan strategi personal branding di Instagram dengan pemilihan busana, mengunggah prestasi, dan menggunakan keterangan foto yang dapat memotivasi dan mahasiswa yang belum menerapkan strategi personal branding. Personal branding is an urgency for every individual at this time. In this digital era, mass media and new media (including Instagram) have a very big role in shaping a person's personal branding, including students at Satya Wacana Christian University (SWCU). Based on this background, the purpose of this paper is to describe the personal branding strategy that SWCU students are doing through Instagram. This paper is based on the results of research conducted with a qualitative approach and content analysis research design. The results of this study are, first, the behavior of Satya Wacana Christian University students in using Instagram. Second, Satya Wacana Christian University students who have implemented a personal branding strategy on Instagram by selecting fashion, uploading achievements, and using photo captions that can motivate and students who have not implemented a personal branding strategy.
This scientific paper discusses how tattoo edwomen interact in social life with the majority of people having a negative view of tattoo images. Atattooed woman interacts socially and culturally. It is in this social space that she negotiates with her social world, in various ways, such as allowing the tattoo image on her body to be openly seen, or she tries to cover it up when the woman considers negative or positive views of the tattoo images on some parts of her body The approach used to understand tattooed women's interactions with their social life was the Looking Glass Self proposed by Charles Horton Cooley, which discusses how the looking glass self analogy affects the developmnet of a person's self-concept. Thiswas a qualitative study designedto answer the problem of how tattooed women interact with their socio-cultural world which has positive and negative views. Qualitative method of a tattooed woman life story was applied to explore experiences regarding their social interactions. This study involved 3 case studies to answer such problem. This study found that there were different negotiation processes between a tattooed woman andanother, alongwithdifferent cases of tattoo image ownership.
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