The general aims of this article are to engage and make sense of the Balinese women’s narratives. It is a case study based on the narratives of two Balinese women with different caste-based social backgrounds. Inter-caste communication requires different levels of speech between interlocutors. Consequently, there are two main objectives of this article. Firstly, to explore how life events occurred during inter-caste marriages, and through the telling of these events, the informants determine their levels of speech. Secondly, to examine the identity constructed by the informants through the levels of speech. This article employed ethnographic research, narrative analysis, and sociolinguistics theory. In-depth interviews were conducted to gain meaningful stories narrated by the informants. This study revealed that Balinese women constantly shifted their levels of speech in inter-caste marriage communication contexts. These levels of speech shifting also relate to the showing or negotiating identity construction of these Balinese women.

The researchers conducted research on Jane Austen literary works since she was a prominent female novelist with mostly discussed novels. The aim of this research was investigating how Jane Austen portrayed [woman] in the18th century through literary works. Six major novels were used as data. Hence qualitative method was employed. The novels were converted using AntConc. Then, the researchers identified the 50 highest collocations of [woman] based on three main categories in part of speech namely adjective, noun, and verb. The results reveal that Jane Austen portrays [woman] in the 18th century with positive and negative aspects; internal and external qualities that reflected through adjectives. Jane Austen often uses concrete and abstract nouns related to domestic property collocated with the word [woman]. Furthermore, the verbs that collocate with [woman] in Jane Austen’s literary works are productive verbs. The researchers find that the adjectives, nouns, and verbs that attach to [woman] in Jane Austen novels are related to the domestic sphere and their quality of being strong, logical, and intellectual.

Penelitian ini membahas strategi pemasaran di Mano Beach House Restaurant dengan tujuan untuk menganalis faktor-faktor internal dan eksternal, untuk mengetahui posisi strategi pemasaran yang telah dilakukan, serta untuk mengetahui strategi pemasaran alternatif yang dapat diterapkan di Mano Beach House Restaurant. Teknik pengumpulan data dalam penelitian ini adalah dengan melakukan wawancara, observasi, dokumentasi, dan juga penyebaran kuesioner kepada 4 responden. Teknik analisis data yang digunakan yaitu deskriptif kualitatif, IFAS-EFAS dan analisis SWOT. Hasil penelitian dengan analisis SWOT didapat titik koordinat sumbu X (internal) = 2,65 dan sumbu Y (eksternal) = 1,32 sehingga posisi Mano Beach House berada pada kuadran I, yakni mendukung strategi agresif (growth oriented strategy). Strategi alternatif yang dapat diterapkan oleh Mano Beach House Restaurant adalah dengan memanfaatkan teknologi digital seperti media sosial yang dimiliki dalam meningkatkan kegiatan promosi produk-produk yang dimiliki Mano Beach House Restaurant dengan membuat konten yang menarik dan mengarah kepada positioning perusahaan, serta menjaga dan meningkatkan kerja sama dengan mitra kerja baik travel agent maupun ojek online dalam mempromosikan produk. Ojek online sangat mendukung pendistribusian produk secara online di era New Normal saat ini.   This study discusses the marketing strategy at Mano Beach House Restaurant with the aim of analyzing internal and external factors, to determine the position of the marketing strategy that has been carried out, and to find out alternative marketing strategies that can be applied at Mano Beach House Restaurant. Data collection techniques in this study were by conducting interviews, observation, documentation, and also distributing questionnaires to 4 respondents. Data analysis techniques used are descriptive qualitative, IFAS-EFAS and SWOT analysis. The results of the research using SWOT analysis obtained the coordinates of the X axis (internal) = 2.65 and the Y axis (external) = 1.32 so that the position of Mano Beach House is in quadrant I, which supports an aggressive strategy (growth oriented strategy). An alternative strategy that can be applied by Mano Beach House Restaurant is to utilize digital technology such as social media that is owned in increasing promotional activities for the products owned by Mano Beach House Restaurant by creating interesting content that leads to the company's positioning, as well as maintaining and enhancing cooperation. with business partners both travel agents and online motorcycle taxis in promoting products. Online motorcycle taxis strongly support the distribution of products online in the current New Normal era.

Corpus has significantly contributed to dictionary-making. However, despite this high potential, scholars need to pay more attention to the benefits of corpus to junior dictionary development of Indonesia’s local language, i.e., the Balinese language. To fill this gap, the researcher built a 56590 word-sized corpus from the data obtained from published Balinese short stories and children’s songs. AntCont version 4.1.1 software was employed to retrieve words and collocations, focusing on selecting nouns for the junior dictionary entries. The study was the first of its kind to utilise corpus to design a junior dictionary for the Balinese language. Theoretically, this study significantly improved the design of a new corpus-based dictionary for junior users that entails unique and culturally bound words in Balinese. Practically, this study expands the number of dictionaries provided as a source for learning Balinese, primarily for junior users.

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