Persepsi masyarakat terhadap perkebunan kelapa sawit PT. Damai Jaya Lestari (DJL), merupakan suatu proses kognitif yang dialami oleh setiap orang (masyarakat) di dalam memahami informasi tentang lingkungannya terkait dampak berdirinya perkebunan kelapa sawit. PT. DJL adalah perusahaan perkebunan kelapa sawit yang bergerak dalam pengolahan hasil sawit minyak mentah. Masyarakat sekitar terkhusus masyarakat Desa Rahanggada, Desa Popalia dan Desa Oneeha merupakan desa-desa yang menjadi akses jalan menuju perusahaan, jarak lokasi yang tidak terlalu jauh antara perusahaan dan pemukiman penduduk desa akan memberikan dampak yang akan dirasakan oleh masyarakat desa, dampak tersebut dari segi ekonomi dan sosial yang bersifat positif maupun negatif. Penelitian ini bertujuan untuk mengetahui bagaimana persepsi masyarakat terhadap dampak berdirinya perkebunan kelapa sawit. Metode penelitian ini menggunakan analisis data deskriptif kualitatif. Sampel ditentukan dengan menggunakan metode proporsional cluster, yakni dari setiap populasi diambil 10 % untuk dijadikan sampel. Berdasarkan hasil penelitian yang telah dilakukan, menunjukkan bahwa dampak ekonomi terhadap perkebunan kelapa sawit PT. DJL di Desa Rahanggada dan Desa Popalia termasuk dalam kategori sangat baik dan baik (berpengaruh positif). Sedangkan di Desa Oneeha termasuk dalam kategori netral. Dampak sosial terhadap perkebunan kelapa sawit PT. DJL di Desa Rahanggada dan Desa Popalia termasuk dalam kategori tidak baik. Dan di Desa Oneeha juga termasuk dalam kategori yang sangat tidak baik (berpengaruh negatif). Dampak lingkungan terhadap perkebunan kelapa sawit PT. DJL di Desa Rahanggada, Popalia dan Oneeha termasuk dalam kategori tidak baik, sangat tidak baik dan (berpengaruh negatif).

Sago is a potential source of food with high calories and carbohydrates (rice equivalent). Sago consumer preferences can provide important information in making marketing strategy sago, and also is one of the indicators of market demand for the products of sago. The purpose of this study were to understand the srage of the purchase decision process undertaken by consumers of sago; analyze the level of customer satisfaction with sago attributes associated from sago; and analyze the consumer preference for various atrributes inherent in sago. The study was conducted in Kendari, Southeast Sulawesi Province. Respondents were all members of a population of 21 respondents consisting of 15 restaurant owners who provide meals made from sago and 6 owners agro-industry made from raw sago. The study used Engel Model Analysis, Costumer Satisfaction Index (CSI) Analysis, and Conjoint Analysis. The results of the analysis gives an overview of some consumer behavior based on the decision-making process shows that the benefits sought in the purchase buy sago sago is as a raw material to be processed into a menu of traditional food and traditional cakes Kendari. Color sago is the main thing, which will be seen and considered by consumers to make purchases between and will buy sago in traditional markets as close to the place of business. The level of consumer satisfaction in this study were satisfied with the preference category that consumers like sago with normal color (pure white), normal scent (odorless), low prices and package sizes are 20 kg. The resulting combination of sago four attributes (color, flavor, price and package sizes) is acceptable to describe consumers' desire sago in Kendari. Keywords: consumer behavior; sago; Engel Model; Customer Satisfaction Index (CSI); conjoint analysis

Usahatani hortikultura khususnya buah-buahan di Indonesia selama ini hanya dipandang sebagai usaha sampingan yang ditanam di pekarangan dengan luas areal sempit dan penerapan teknik budidaya serta penanganan pasca panen yang masih sederhana. Disisi lain permintaan pasar terhadap buah baik dari pasar lokal maupun pasar ekspor menghendaki mutu tertentu, ukuran seragam dan suplai pasokan buah yang berkesinambungan. Penelitian ini bertujuan untuk mengetahui komoditas hortikultura basis saat ini maupun secara berkelanjutan. Kajian ini menggunakan data time series tahun 2017 – 2021. Penentuan komoditas basis menggunakan metode Location Quotient (LQ) dan Dynamic Location Quotient (DLQ). Hasil penelitian menunjukkan bahwa komoditi hortikultura yang menjadi basis saat ini dan masih akan menjadi komoditas basis di masa yang akan datang adalah duku dan durian dengan nilai LQ dan DLQ lebih dari 1. Sedangkan komoditas cabai rawit, terung, tomat, kacang panjang, kangkung, jeruk siam, pisang dan mangga, meskipun belum menjadi komoditas basis, memiliki potensi untuk dikembangkan menjadi komoditas basis berdasarkan nilai DLQ yang lebih dari 1.

Land is one of the potential natural resources to be developed optimally to increase local revenue. Based on the availability of water, land is grouped into two major groups, which are wetland and dry land (upland). The use of dry land for agriculture is often ignored by policy makers. Problems in dry land management vary in each region, both technical and socio-economic aspects. However, with the right strategy and technology, these problems can be overcome. Efforts to manage dry land to increase food production face problems, including steep slopes, low soil fertility, and water shortages. These problems need to be overcome by applying the right technology. Dry land management technology is available, including management of soil fertility, soil conservation, land rehabilitation, and efficient management of water resources. The problem is the weak dissemination of innovative technology to farmers and the slow adoption of this technology. Utilization of dry land to increase food production requires appropriate planning and strategies.

Sago plant produces sago starch, which can be processed into various food and non-food uses and has high demand in the domestic and international market. However, sago starch marketing is still facing problems that make the crop has not yet optimally support the economy of sago growing and processing households and communities. The study aimed to assess the market structure of sago starch in Konawe District of Southeast Sulawesi Province, Indonesia. Data collection was done in two sago growing subdistricts. Respondents consisted of 55 sago producers, four subdistrict collectors, and two large traders. Data were collected using questionnaires, observation, and in-depth interviews, and were analyzed using Concentration Ratio and descriptive statistics. Study results showed that market participants consisted of producers, collectors, large traders, and retailer. The producer or seller concentration was low, and the atomistic selling condition prevailed in the sago extraction industry. The market share of the four largest collectors was 67.25%. Product differentiation was not present or low among the sago producers. Observed barriers to entry into the sago starch production included lack of technical skills, availability of water sources, knowledge of the area, and the nature of sago extraction operation. Barriers to entry into sago marketing were moderate and included capital requirement, economies of scale, knowledge of the area, and networking with both producers and large traders. The sago starch market has deviated from the norms of competitive market structure, namely, an oligopsonistic market structure. The structural features of the industry need to be improved by establishing standard and grades to facilitate marketing and to lead to product differentiation.