No abstract

Extra Jóvenes. Medios y cultura colaborativa [05] Adolescentes, redes sociales y universos transmedia: la alfabetización mediática en contextos participativos Adolescents, social networks and transmedia universes: media literacy in participatory contexts

This paper analyses the practices and products of the One Direction fan community, focusing on the interaction of adolescent girls with certain types of texts present on social networks. We examine how adolescents approach music celebrities when they participate in fandom online and offline communities, supported by online social networks that rely on the use of multimodal semiotic resources. We adopt an ethnographic perspective, mixing narrative and analytical interpretations, and seeking to overcome the contrasts between them. The following results are discussed: first, we examine how teens admire particular celebrities and turn them into heroes. They value positively the fact that celebrities have an offline life and exclude possible constructed celebrities only supported by virtual reality. Second, social networks become frames of Fandom, Music and Personal Relationships through Media www.iaspmjournal.net 45 textual interpretation from which the meaning of multimodal texts are elaborated. Adolescent participation for building and understanding their heroes is related with different levels of activity, depending on their use of the Internet. Finally, girls move around fan communities in online and offline areas, both of them closely intertwined.

This chapter aims to connect the digital resources of knowledge with the historical and cultural heritage in the context of smart cities. Specifically, combining the joint intervention in the Real Sitio of El Pardo and Aranjuez, as well as the Foundation Square of the University of Alcalá, both in Spain. Through traditional historical research and the innovative use of new technologies like augmented reality (AR), a historical, biological and cultural heritage is conserved, consisting of forests, gardens, agricultural spaces, urban centers and palatial residences. Cultural and artistic heritage is a resource of the first magnitude for the sustainable development of smart cities. It evolves with time and society; it is this that determines what goods are to be conserved and protected for posterity, according to the values attributed to them. Hence, the importance of achieving an awareness in society plays an active part in the conservation, enjoyment and dissemination of heritage. In this context, the augmented reality is presented as a powerful tool for contextualizing and disseminating the heritage, as well as to make the resources created more accessible, making an innovative use of the new technologies applied to the transfer of knowledge and the enhancement of a country's cultural and historical heritage.

With the development in recent years of augmented reality and the appearance of new mobile terminals and storage bases on-line, we find the possibility of using a powerful tool for transmitting architecture. This paper analyzes the relationship between Augmented Reality and Architecture. Firstly, connects the theoretical framework of both disciplines through the Representation concept. Secondly, describes the milestones and possibilities of Augmented Reality in the particular field of archaeological reconstruction. And lastly, once recognized the technology developed, we face the same analysis from a critical point of view, assessing their suitability to the discipline that concerns us is the architecture and within archeology.