Media might play an important role in public's voting decision. Even so, it is unknown whether the media agenda counterpart public agenda with regard to the level of importance of the issues covered in the media. This study examined the issues of concern by the Malaysian mainstream newspapers, as well as the issues of concern by the public during the 13th General Election (GE 13). In particular, this study explored the relationship between media and public agenda; as well as the relationship between Malay language newspaper agenda and the Malay public agenda. Content analysis and survey were performed to fulfil these objectives. The findings showed that the media has different agenda from the public. In addition, the Malay newspaper and public of the same ethnic group do not share similar agenda of issues. On top of that, the findings showed the priority of issues perceived by media and public are different. While the public see national security as the most important issue of the country, media on the other hand, set religion and politics as the priority in their agenda.

Brand equity studies focus heavily on the brands of profit-based organisations. Similarly in Malaysia, while there have been a number of studies on leading brands owned by profit-based organisations (e.g. Petronas, Air Asia and Maxis), few studies have explored branding in relation to not-for-profit organisations, such as public universities. Public universities tend not to place too high a priority on their brand development because they often lack an understanding of the significance of brand equity. The increased pressure on public universities to compete in the highly competitive higher education market, however, is slowly changing this perception. Therefore, this study will offer some preliminary insights into the dimensions contributing to the corporate brand equity of a public university in Malaysia, Universiti Sains Malaysia (USM). This study illustrates how metrics can be used to assess the brand of a public research university and can facilitate the development of corporate brand equity metric for institutions of higher education. Data collection was conducted using the survey method, distributing questionnaires to 400 students from eight local public universities. The findings of this study indicate that the dimensions of awareness, quality of service, trust and relevance have a positive relationship with USM's corporate brand equity. These findings may help to guide future researchers in understanding the dimensions of brand equity in relation to public universities.

Media can play an important role in the public's voting decision. In Malaysia, Facebook the one of the most popular social media used in political communication. In relation, this paper investigates whether online news shared on Facebook set the political agenda for its readers. The Semenyih by-election offered an interesting case to study this relationship. In response to the importance of social networking sites as sources of information, news media organizations have set up Facebook channels in which they publish news stories or links to articles. This allows for wider news reach as well as audience participation. When audience members read and subsequently comment on news articles on Facebook, it becomes possible to identify public opinions and sentiments on the issues being covered. Content analysis was done on 300 issues highlighted by two Malay online news Facebook pages namely Malaysiakini BM and Sinar Harian during the Semenyih by-election. A total of 691 user issues were sampled to investigate whether user issues mirror the issues and sentiments presented in the news articles. The descriptive findings showed that news sentiments and audience sentiments are almost similar but did not exactly match.

The coronavirus disease 2019 (COVID-19) pandemic, which originated from China, went global within weeks. At the time of writing, almost 300 million people around the world have been infected by this potent and fast-spreading disease, which in many cases has paralysed economies and normal daily activities. University students are among the people that have been badly affected by the pandemic, as the movement control order (MCO) has resulted in university closure. Hence, many students are unable to proceed with their regular studies and have to be extra vigilant in dealing with the pandemic. During the MCO period, they rely heavily on media for guidance and information. This study was conducted to examine media exposure, attitude, anxiety, and practices towards COVID-19 amongst the students of Universiti Pendidikan Sultan Idris (UPSI), Perak, Malaysia. A quantitative research design was used to achieve the research objective. A total of 505 respondents answered an online survey and the findings revealed that respondents were highly dependent on various media for updated information about the pandemic, with the majority of them anxious about their safety. These findings are useful for higher education institutions in developing a better learning environment for students and understand the impact of the pandemic on students.

A novel coronavirus; COVID-19 is posing a great threat to mankind worldwide. The World Health Organization (WHO) has declared the deadly pathogen as a pandemic in view of its alarming spread. Literature affirms that universities have a higher potential to be centres of a pandemic outbreak. The infectious disease could easily transmit from one person to many others within a university vicinity, thus creating a cluster if not properly contained. The Malaysian government has imposed the movement control order (MCO) to flatten the curve of infection. All economic sectors were closed during the MCO period. This study was conducted to explore the knowledge, attitude and health practices towards COVID-19 among internal stakeholders of a public university in Malaysia. An online survey was carried out on the first week of MCO. A total of 340 respondentsD comprised of students and staffs took part in the survey. The regression analysis found knowledge and attitude were significant predictors for adopting appropriate health practices among the internal stakeholders during the new coronavirus outbreak. This present study extends the existing literature on health crisis focusing on internal stakeholders of an institute of higher learning particularly during an early phase of MCO in Malaysia.