There can be no sustainable tourism development without sustainable mobility, which is contingent on informed planning and policy. In rural regions, tourist attractions are spatially scattered, and poor transport planning translates into lower accessibility for non-driving visitors, yet few sustainable planning tools are available for non-urban tourism contexts. This paper seeks to fill this gap by combining advances in transport geography, rural transport, and transport for tourism, and we develop an original algorithm for evaluating sustainable accessibility of tourist attractions within regional rural destinations. Based on the Spatial Network Analysis for Multimodal Urban Transport Systems (SNAMUTS) framework (Curtis & Scheurer, 2010), the use of spatial network measures is presented in a scalable and understandable manner that can be replicated by users with basic mathematical skills and computer software. The applicability of the algorithm is illustrated in the case of West Balaton Region in Hungary. The article demonstrates the use of sustainable transport accessibility as a measure for transport evaluation that considers both environmental aspects and social justice framed as sustainable tourism participation for all.

This paper argues that the concept of affordance, which captures the relations between one's abilities and the properties of one's environment, can help in aligning the elements of a tourism service with intended service experiences. We start with a general review of its conceptual basis in ecological psychology and design research, and then elaborate on the concept's potential applications in the context of tourism service design. The application of an affordance-centred framework is illustrated through a case study which examined a group of tourists with and without visual impairment on a holiday to an international destination. Finally, we offer four propositions to guide the use of the affordance concept in tourism service design.

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