Transformation of economies with the application of information and communication technologies not only strengthens the competitiveness of countries in the international market, but also helps optimize and improve business processes in the international business environment. The purpose of the academic paper is to study the impact of digitalization on the development of the world economy on the example of the economies of the European Union member states. The following methods have been used, namely: analysis, description, generalization, induction, deduction, tabular representation, graphical representation, correlation analysis, systematization and grouping. Results: The positions of the European Union member states that are actively implementing the Digital Single Market strategy have been analyzed. It has been established that according to The Digital Economy and Society Index (DESI), Finland, Sweden, Denmark, the Netherlands and Malta have been among the top 5 leaders with the highest level of digitalization of the economy in 2020. Based on the study of The IMD World Digital Competitiveness Ranking, it has been found that the European Union member states, which are among the top 10 leading countries, such as: Denmark, Sweden and the Netherlands, have a high level of ability and readiness to research and implement digital technologies in order to achieve economic transformation and business transformation. The results of the correlation analysis have revealed the interrelationship between the values of Digital single market – promoting e-commerce for individuals and Enterprises that have provided training to develop / upgrade ICT skills of their personnel (%). It has been proved that Sweden, Malta and Estonia show a very high positive correlation, which indicates that these countries are actively implementing digital technologies in the development of economic processes.

International cooperation, the development of the digital economy, and market globalization including the labor market became the reason for the production distribution and the transformation of the sector of employment. The national labor market is under the influence of combined tendencies, which result in diverging effects for its institutional entities. The state meets a number of problems, those restrain the formation of the labor market, which can meet modern economic needs and social challenges. The failures of the state regulation at the labor market are examined and combined into blocks, the main problems of each group (block) are highlighted; their solving will specify the state politics in the sector of employment. The methods of research such as system analysis, comparative analysis, structural-functional analysis, method of statistical aggregation, expert evaluation, etc. are used. The system of failures of state regulation at the labor market is examined. It is structured according to the generalized groups: delayed development and archaic nature of the employment structure, atypicality of labor market adaptation, disequilibrium of the labor market, destruction of social dialogue at the labor market, inequality of incomes, the low level of employment law enforcement. The development entities, manifest particularity, possible negative outcomes, their easing, and the ways out are specified for each group, which characterizes the failures of the state regulation at the labor market. The public policy in the sector of employment, which will form the unique possibility to act in a new way giving the priorities to the new elements, principles, and rules of cooperation at the labor market in the context of uncertainty and perpetual crisis is proposed. The importance of the development of the state regulation strategic course according to the generalized groups, which specifies the manifests of Ukrainian and European labor markets’ divergence is highlighted.

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кандидат економічних наук, старший науковий співробітник ДУ «Інститут економіки та прогнозування Національної академії наук України» Гук Л.П. кандидат економічних наук ДУ «Інститут економіки та прогнозування Національної академії наук України»

The article is aimed at examining the current trends in the formation of employment structure and the peculiarities of both the standard and the «new» models of labor to determine the risks and opportunities for using various forms of employment in Ukraine in the conditions of the crisis of instability. The factors of demand (regulation of employment, creation of conditions for the development of highly intellectual employment and individual economic activity, technological development, economic cycles, etc.) and supply (personal characteristics of employees: age, gender, education, level of qualification) are analyzed, which influence the choice of employment forms and determine their use in the national labor market. The peculiarities (employment mode, remuneration and qualifications of employed people, their socio-demographic characteristics) of certain forms of employment in Ukraine are disclosed on the basis of the analysis of microdata of a sample survey of the population on issues of economic activity. It is determined that in Ukraine the most common was a permanent form of employment, other more flexible or even precarious forms of employment developed and functioned along with it, the regularities of usnig them were determined by the interaction of factors of the labor supply and demand. The results of the research justify the existence of a link between the stability of the form of employment and the factors of the labor supply, which include age, gender and educational qualification level. It is proved that the achievement of competitiveness of the national labor market will be determined by the complex use of various forms of employment to balance the demand and supply of labor in the conditions of digitalization and globalization of the economy.