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СажетакВећ више од једне деценије, примарна област истраживања је проучавање тржишне оријентације као институционалног начина за побољшање односа студентуниверзитет. Тржишна оријентација је повезана са могућношћу стварања одрживе супериорне вредности за потрошаче, стварајући на тај начин конкурентску предност, као и виши институционални учинак. Међутим, ниво тржишне оријентације и нивои управљања с нагласком на тржишне оријентације су алармантно ниски у институцијама високог образовања. Упркос интересу за овај концепт у развијеном свету, високо школство у Србији превиђа да има потребу за променама. Истраживање у овом раду треба да упути на концепт у смислу конструкције и начина на који се управљање може применити као успешна стратегија за образовне институције.Кључне речи: теорије управљања, управљање, академске високошколске установе, струковне високошколске установе. SummaryFor more than a decade, the primary field of research is the study of market orientation as an institutional way to improve student-university relations. Market orientation is linked to the possibility of creating sustainable superior value for consumers, thus creating a competitive advantage, as well as a higher institutional impact. However, the level of market orientation and levels of governance with an emphasis on market orientations are alarmingly low in higher education institutions. Despite the interest in this concept in the developed world, higher education in Serbia foresees the need for change. The research in this paper should refer to the concept in terms of construction and how management can be applied as a successful strategy for educational institutions.

Following the theoretical presentation of entrepreneurship, that is, the determinants that determine the success of entrepreneurial ventures extracted from various scientific studies and research, the paper defines through research the indicators of entrepreneurial behavior and attitudes using the Global Entrepreneurship Monitor 2018/2019 Global Report database. Using the methods of comparison, induction and deduction, an analysis of indicators of Entrepreneurial Behavior and Attitudes for Slovenia and Croatia was conducted.

composition of the USSR. Three Baltic States, Lithuania, Estonia and Latvia were delighted with the EU and NATO, and other countries were largely part of the Commonwealth of Independent States (CIS) testimony as a member, or in some other form of labile union. Russia as the strongest country in the region has achieved the most diverse forms of communities and history with this country, in the field of regional integration, economic relations and cooperation in the military technical and strategic field. Russia with the CIS in the further process of integration in the world successfully responds to political, economic and other countries in Europe, Asia, the US, Latin America. All these factors have a positive effect on the overall socioeconomic development of the entire region, which has become an important subject in the process of globalization. The paper considers the political and economic aspect of Russia's relations with the CIS countries.

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