Abstract-Law No. 6 of 2014 on the Village states that one of the things that must be done by the village government is to empower the village community. Through community, empowerment is expected to realize the independence of society, both economically, socially, culturally, and politically. In relation to the empowerment of rural-oriented villagers, the Village Law also states that the Village Business Company(BUMDes) is an economic institution that can realize the economic independence of the village. In addition to economic orientation, BUMDes is also expected to be a tool for knitting together (collectivity) of village communities. To realize these expectations, it is necessary to empower the village community, where BUMDes can be used as a tool in the process of empowerment. In order for the empowerment of village communities through BUMDes to run well, in the establishment and implementation, the socio-cultural values (local wisdom) of village communities should be utilized and empowered. In this context, the Village Law has responded to the use of socio-cultural values for the empowerment of village communities. The response of Law No. 4 of 2014 on the village against local wisdom can be seen from the philosophy of the Village Law that revives the socio-cultural values (local wisdom) of village communities that can be realized through the potential of social capital that exists.
The "Melati" Joint Business Group is a group of women's skills including the "Meronce" craftsmanship whose members consist of women in Dolok Merawan Village, Dolok Merawan District, Serdang Bedagai Regency, North Sumatra Province. The results of the 2018 community service program for this business group have shown quite encouraging results, in which this joint business group has been able to increase its organizational capacity and be able to improve its "meronce" handicraft skills by producing products of economic value. However, the "Melati" Joint Business Group is experiencing difficulties in marketing its handicraft products, because so far the method of selling products is still conventional, and they have not been able to market their products online. This community service activity aims to train the "Melati" Joint Business Group in relation to the online marketing strategy of the "Meronce" handicraft products. To achieve these objectives, the service methods used are lecture and discussion techniques, training on the promotion of handicraft products online by providing promotional tools, namely smartphones and equipment, and strengthening group organizations with on-line marketing strategy training. The results of the service activities show that KUBE Melati members already have the ability to market their craft products online such as Facebook and WhatsApp, and there are even consumers who order online. This is enough to motivate them so that they do not feel left behind by the progress of Information Technology in marketing their handicrafts. But they still hope that the service team can provide assistance for them in accordance with the progress of the Information Technology.
The term, 'inang-inang pasar' is referred to Bataknese market female vendors who sell basic commodities in the traditional urban markets. They have the image of hard working and tough vendors who fight against poverty in towns. Their activities as vendors in traditional markets indicate their strategic role of women as the agents of economic resilience and the agents of health security in their families. Here, their toughness in supporting their families by being vendors at Sembada traditional market, Medan. However, their toughness becomes a dilemma caused by Covid-19 pandemic. In this case, the government implement prokes (health protocol) from 3Ms to 5 Ms (wearing masks, washing hands, doing social distancing, avoiding crowd, and staying home), including in the area of the traditional markets where they sell their merchandise. The Prokes of Covid-19 in traditional markets have caused various responses from them. The reality is that they have not been ready to practice the policy on this 5 M Prokes since most of them lack of awareness of adhering to it due to the vulnerable of their health habitus. It seems that they can become the carriers and local transmitters of Covid-19. This situation worsens their condition and the people surrounding them such as their own family members.
Keywords: Habitus, Covid-19, Inang-Inang, Traditional Market
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