Daya Tarik Wisata Candidasa memiliki keindahan alam serta atraksi wisata yang cukup menarik. Selama tujuh  tahun terakhir intensitas kunjungan wisatawan di Daya Tarik Wisata Candidasa mengalami penurunan. Kunjungan tertinggi pada tahun 2010 yakni mencapai 7473 wisatawan, namun pada tahun-tahun berikutnya mengalami penurunan yaitu pada tahun 2011, tahun 2012 dan tahun 2014 dengan rata-rata pertumbuhan sebesar -0,50 %. Berdasarkan hal tersebut maka perlu untuk dikaji (1) faktor yang mempengaruhi penurunan intensitas kunjungan wisatawan Daya Tarik Wisata Candidasa; (2) faktor dominan yang mempengaruhi penurunan intensitas kunjungan wisatawan di Daya Tarik Wisata Candidasa. Teknik pengumpulan data yang digunakan adalah observasi, wawancara, kuesioner, dokumentasi dan studi kepustakaan. Sampel yang digunakan sebanyak 100 wisatawan yang sedang berkunjung ke Daya Tarik Wisata Candidasa yang dipilih secara accidental sampling. Teknik analisis data yang digunakan adalah analisis faktor. Hasil analisis faktor menunjukkan dari 27 variabel dapat direduksi menjadi 22 variabel. Terdapat 5 (lima) variabel dikeluarkan dari model karena tidak memenuhi kriteria MSA > 0,5 yaitu variabel kelayakan infrastruktur (X4), jarak (X5), ketersediaan tourist information center (X9), politik global (X19) dan ekonomi nasional (X13). Hasil analisis faktor menunjukkan bahwa terbentuk 8 (delapan) faktor yang merupakan faktor-faktor yang mempengaruhi penurunan intensitas kunjungan wisatawan di Daya Tarik Wisata Candidasa, diantaranya faktor atraksi dengan eigenvalue 8,171, faktor keamanan dengan eigenvalue 2,665, faktor kualitas dengan eigenvalue 1,983, faktor politik dengan eigenvalue 1,622, faktor teknologi dengan eigenvalue 1,560, faktor amenitas dengan eigenvalue 1,375, faktor promosi dengan eigenvalue 1,099 dan faktor efisiensi waktu dengan eigenvalue 1,047. Dari hasil analisis faktor diketahui bahwa faktor dominan yang mempengaruhi penurunan intensitas kunjungan wisatawan di Daya Tarik Wisata Candidasa adalah faktor atraksi karena memiliki eigenvalue tertinggi diantara faktor lain yang terbentuk. Adapun variabel yang termasuk dalam faktor atraksi adalah kondisi daya tarik wisata, kebersihan daya tarik wisata, kenyamanan wisatawan, kondisi/isu kesehatan, peran masyarakat lokal dan aktifitas wisata.

The purpose of this study is to determine the forms of provision and constraints experienced by stakeholders to provide accessibility for tourists with disabilities in the Denpasar City, South Denpasar District. The informant in this research use purposive sampling method. This research uses descriptive qualitative method, obtained by conducting interview, observation, documentation, and checklist to stakeholder which is divided into three, government, society, and tourism industry. The result of this research is the provision of accessibility for tourists with disabilities by tourism stakeholders in Denpasar City South Denpasar District not yet fully available. The provision of accessibility for tourists with disabilities by tourism stakeholders in Denpasar City, South Denpasar are form of physical accessibility of ram and sliding door while the form of non-physical accessibility are the availability of special services and regulations on the activities of people with disabilities. While the constraints faced by tourism stakeholders in Denpasar City, South Denpasar District in providing accessibility for tourists with disabilities are internal constraints, limited budget and external constraints, regulations that have not specifically regulated the needs of disabled tourists. Suggestion of this research is that among the tourism stakeholder could inisiate, change mindset, and work together in provision accessibility for tourist with disability.

Trekking mountain as one of foreign tourism activities in Mount Batur became more popular now days. The beauty of the sunrise from the top of the mountain become an attraction for foreign tourists to conduct trekking mountain in the Natural Tourism Park of Mount Batur Hill Payang. Therefore, the purpose of this study was to determine the motivation and perception of foreign tourists to do trekking mountain in the Natural Tourism Park of Mount Batur Hill Payang. This study using purposive sampling by distributing questionnaires to 150 foreign tourists as respondents. Some techniques were used such as: observation, interview, questionnaire, literature, and documentation. And for data analysis used qualitative and quantitative analysis. The results of this study showed that motivation of push factor affects tourists do trekking in Mount Batur are to see the sights at the top of the mountain in order to feel relaxed, to get a different atmosphere, and doing something new and different. While the motivation of pull factor that attracts tourists for trekking mountain Batur are the stunning natural environment, the presence of wildlife, as well as the atmosphere and climate of Mount Batur. Perception rating indicates that the services provided by trekking guide has been very good, but the rating was less about the cleanliness of the toilets and track trekking in the Natural Tourism Park of Mount Batur Hill Payang.

This study aims to determine the effect of brand image to customer loyalty in Malang Strudel Souvenir Store. The rapid development of Malang Strudel is the foundation of this research. In this study, the customer is tourist who visiting Malang and shopping for souvenirs at Malang Strudel Souvenir Store. This research uses quantitative descriptive data analysis technique using SPSS ver. 20 for Windows. Data were collected by distributing questionnaires to 166 respondents.This research is quantitative research using reliability test method, validity test, classic assumption test, correlation analysis, coefficient determination test, multiple linear regression analysis, t test, and f test. The variables used in this research are the strength of brand association (X1), uniqueness of brand association (X2), brand association advantage (X3) as independent variable and Customer Loyalty (Y) as dependent variable.The result of this research is strength of brand association (X1) and favorability of brand association (X3) have positive and significant influence, while uniqueness of brand association (X2) has positive and insignificant effect. Simultaneously, strength of brand association (X1), uniqueness of brand association (X2), and favorability of brand association (X3) that make up the brand image, have an impact on customer loyalty. A total of 54.1% of customer loyalty can be explained by variable strength, uniqueness, and favorability. While the rest of 45.9% customer loyalty can be explained by other variables that have not been studied in this research.Abstrak: Penelitian ini bertujuan untuk mengetahui pengaruh brand image terhadap loyalitas pelanggan di toko oleh-oleh Malang Strudel. Perkembangan pesat dari toko oleh-oleh Malang Strudel inilah yang mendasari penelitian ini. Dalam penelitian ini, yang dimaksud pelanggan adalah wisatawan yang berkunjung ke Kota Malang dan berbelanja oleh-oleh di Toko Malang Strudel. Penelitian ini menggunakan teknik analisis data deskriptif kuantitatif dengan menggunakan SPSS ver. 20 for Windows. Data diambil dengan cara menyebarkan kuesioner kepada 166 responden. Penelitian ini adalah penelitian kuantitatif dengan menggunakan metode uji reliabilitas, uji validitas, uji asumsi klasik, analisis korelasi, uji koefisien determinasi, analisis regresi linear berganda, uji t, dan uji f. Variabel yang digunakan dalam penelitian ini adalah kekuatan asosiasi merek (X1), keunikan asosiasi merek (X2), keuntungan asosiasi merek (X3) sebagai variabel bebas dan Loyalitas Pelanggan (Y) sebagai variabel terikat.Hasil dari penelitian ini kekuatan asosiasi merek (X1) dan keuntungan asosiasi merek (X3) berpengaruh positif dan signifikan, sedangkan variabel keunikan asosiasi merek (X2) berpengaruh postitif dan tidak signifikan. Secara simultan, variabel kekuatan asosiasi merek (X1), keunikan asosiasi merek (X2), keuntungan asosiasi merek (X3) yang membentuk brand image, berpengaruh terhadap loyalitas pelanggan. Sebanyak 54,1% loyalitas pelanggan dapat dijelaskan oleh variabel kekuatan asosiasi merek, ke...

Based the bad environment of Kuta, such as narrow roads, traffic jam, and less of parking area, also less of security sector that happens to prevent crime like a terrorism, murder, or theft. Therefore, this research done to know how the characteristics of foreign tourist who come to Kuta, and whether the tourists still feel comfortable, with the negative impact that arising from tourism activities at Kuta. The method of research using quantitative and qualitative descriptive, with Purposive Sampling as sampling technique, also Sampling Quota and Incidental Sampling as technique taking a sample. By utilize observation, questioners, and document study as method collecting of data. Characteristics of foreign tourists who come to Kuta beach dominated by male tourists with age 21-25 years. Almost of tourists who visiting Kuta has the occupation as student or college. Where, 33% of tourists coming from Australia. Base on final systematic calculation, obtain the final result 3.66, which entered into good category. Therefore, if make a connecting the final result with the Table Interval Comfort Level Criteria, get the conclusion that perception the comfort of foreign tourists at Kuta beach Bali entered into comfortable category. There are factors that obtain greatest value that is Natural resources/climate, Relationship with local people, Beauty, Cleanness, and Relationship between the tourists.