The optimistic bias is defined as judging one's own risk as less than the risk of others. Researchers have identified numerous personal and situational factors that moderate the extent to which people display the bias. It is unclear, however, whether these moderators affect the bias by influencing people's personal risk estimates or their risk estimates for a target. A review of moderators of the optimistic bias reveals evidence for both influences. Moderators associated with negative affect (negative mood, dysphoria, trait and state anxiety, event severity, and proximity of feedback) and control related moderators (perceived control and prior experience) appear primarily to affect personal risk estimates. Positive mood affects target risk estimates. Finally, moderators that surround the comparison process appear to have different effects. Specifically, the type of comparison target appears to affect target risk estimates, whereas attention to personal risk-related behaviors affects personal risk estimates.
This article describes the development and validation of the UCLA Multidimensional Condom Attitudes Scale (MCAS). The relationships between the MCAS and gender, sexual experience, intentions to use a condom, and past condom use were assessed. The MCAS has five distinct factors: (a) Reliability and Effectiveness of condoms, (b) the sexual Pleasure associated with condom use, (c) the stigma attached to persons who use condoms (Identity Stigma), (d) the Embarrassment About Negotiation and Use of condoms, and (e) the Embarrassment About the Purchase of condoms. The results strongly suggest that condom attitudes are multidimensional and thus cannot meaningfully be summed to a single global score. Results further indicate that men and women hold very different attitudes toward condoms. Implications of scale multidimensionality and directions for future research are discussed.
Prevalence estimates and prototype perceptions related to health risk behaviors were assessed in comparable samples of Danish and American adolescents (ages 13-15 years). Partly on the basis of observation and previous research, the assumption was made that the American sample would report more self-enhancement tendencies than would the Danish sample. Consistent with this assumption, which was supported by the data, 2 hypotheses were tested: (a) The Americans would overestimate the prevalence of the various risk behaviors (among their peers) more so than would the Danes and (b) those estimates would be more closely linked to their own risk behaviors for the American sample. Results supported both hypotheses; motivational explanations were proposed for both effects. In addition, perceptions of the prototypes associated with particular risk behaviors were assessed and were found to predict smoking behavior and willingness to engage in unprotected sexual intercourse for both samples. Implications for the study of adolescent risk behavior are discussed.
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