The study aimed to understand the impact of the five Kaizen success measurements (organizational policy and awareness, education and training, cultural factors, internal processes assessment and recognition) on the overall quality of work and the quality through by employees work improvement as mediated factor on insurance companies in Amman. The study used a questionnaire to gather data from distributed on the 200 employees used random sample was applied to the population of this study consisting of all executives, department managers and employees of the insurance companies in Amman, Jordan. The questionnaire consists of three sections. Least square-structure equation modeling (PLS-SEM) program was chosen and used in this study in an effort to examine and test the data associated with the hypotheses. The results show Kaizen methods positively effect on the employee work improvement of the companies of. The kaizen implement employee work improvement positively effect on overall work and quality of service, Kaizen implementation positively affects overall work and quality of service, Employee work improvement on overall work and quality of service is partially mediated between kaizen implementation and on overall work and quality of service of Insurance companies in Jordan. Additionally, small companies can use Kaizen to enhance the overall work with low cost compared to other methods of improvement, which can be of a high cost that small companies cannot afford.
These days, businesses are conscious that they cannot carry on without being aware of environmental problems. Firms generally face more limited natural resources, and must develop new or alternative ways of marketing. This is how green marketing comes into view, as it looks at how marketing activities utilize those limited resources while satisfying consumers' wants― both of individuals and industry― as well as achieving the organization's objectives. The general purpose of this study is to discuss the impact of green marketing strategies on green consumer behaviour in Jordan. This study used the quantitative method to gather accessible data from the study sample. The variables present in this study are marketing mix (product, place, price, promotion), and green consumer behaviour. The Partial Least Squares (PLS) approach as a statistical method was used to analyse the data. The population of the study is 2000 daytime visitors of a traditional day in two Amman malls, from which a sample of 500 randomly distributed questionnaires was analysed, according to 32 items. Results indicated that three out of four variables had a statistically significant relationship to green consumer behaviour. The exception was for the green price factor, which did not show a discernible statistical impact.
This research was about performance appraisal and its effect on employees’ work performance. The major aim of the research was to investigate the effect of performance appraisal on employees’ work performance of banks in the South of Jordan. This study also aimed at investigating the major elements of performance appraisal which included: establishing performance standards, establishing communication standards, measuring actual performance with established standards, discussing the appraisal with employees and giving feedback. In conducting this study, the required data was collected through a closed ended structured questionnaire. The questionnaire was adopted and adapted from many related studies. The procedures used to determine the comprehensive sample from a total population of 260 employees was the following: First, the target population was identified; second, the researcher used a formula based-sample size determination. Basically, a total of 260 questionnaires were distributed to the sampled employees and 260 were returned which represented a 100% response rate. The 260 returned questionnaires were then analyzed using smart PLS which is specially used for Structural Equation Modeling, path analysis, and confirmatory factor analysis. It is also known as analysis of covariance or causal modeling software. A descriptive statistics and correlation analysis was performed. The results of the study showed that performance appraisal has a mainly positive effect on employee performance in the banking sector of the South of Jordan. There correlation analysis showed that there was a positive and some negative association (Very strong association) between performance appraisal and employee performance.
This research provides an analysis and evaluation of consumer purchasing behavior using green electronic marketing of vehicles diversification into new markets, focusing on Electrical Vehicles (Ev) and Hybrid Vehicles (Hv). The world has been making remarkable efforts to make everything green and cleaner by the help of the advanced technology, including transportation. The technology especially the E marketing, social media, etc. focuses on orienting people to believe that hybrid and electrical vehicles generate less pollution, will save money and reduce dependence on natural sources of fuel. This research aims to inspect the relationship between Stimuli Factors, Electrical Vehicles' (Ev) and Hybrid Vehicles' (Hv) Consumers and Response Purchase Decisions (S-OR), in addition to inspect the moderation effects of Psychological Inputs on SO -R relationship in Vehicle industry of Jordan. The current research used quantitative method to gather accessible data from the sample of the study. Variables used in this study include HVs & EVs consumers, Stimuli factors (marketing inputs, external environment) and positive psychological inputs and response purchase decisions. Partial Least Squares (PLS) approach as a statistical method was used to analyze the data. Results indicate that all the relations had a positive significant, except the interactional relationship between Stimuli factors which includes marketing inputs, external environment, and positive psychological inputs, affect response purchase decisions. In other words, the mediation (HVs & EVs consumers) shows valuable change for the prediction of response purchase decisions while, moderated effect of psychological inputs did not make change.
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