Purpose The purpose of this paper is to focus on explaining the concept of a smart citizen and in what way it is related to and dependent on smart government. Design/methodology/approach To study this specific use case, researchers use “Qualitative Research.” For the review of the literature, the authors used an indirect citation. Additionally, VOSviewer software was used to evaluate the research data for this paper. Findings As researchers, the authors will explain how smart governments lay the foundation for transforming an ordinary citizen into a smart citizen. Also, they will be highlighting the significance and importance of citizens becoming smart in the future and how it will give an edge to any country over others in terms of development and growth. Originality/value After it, the authors will be sharing the essential qualities that are joined together to make a smart citizen and able to distinguish between a common citizen and smart citizen. Finally, creating an understanding of it, the emphasis will be on the facilities and services smart citizens will get under a smart government, which will eventually increase the smartness of the citizens.

This study aims to present a history of city branding: hyper-competition, challenges, and opportunities for improvement. The method used in this study used qualitative with a literature study approach. The findings in the study showed that in understanding the place and building city branding, there are at least three processes first through urban governance planning or infrastructure, then observation by looking at other places in the city branding. Finally, branding representation on social media is in the form of websites and tweets through news, while Instagram is through branding images from somewhere and several other media. Furthermore, City branding can be hyper-competition, showing that business competition is increasing. On the other hand, it can be a challenge and an opportunity considering that many cities have reimagined their competitive strategies by maximizing their internal potential, namely existing resources, to take opportunities and anticipate the threats faced. The contribution of this study provides an understanding of measurements in the city branding literature, helps researchers discover new studies, and can interpret the complex nature of cities. Another thing is that closing the gap between theory and practice presents a huge challenge for brands.

In the recent era, the rise of the Internet has brought about a significant disruption in the global economy regarding the new height of innovative businesses, which created different employment opportunities. But still, people are struggling to cope with this recent phenomenon and cannot fully utilize these solutions for their benefit. One of the most critical ways of business emerged through the Internet as E-commerce. So, people are getting so many benefits from it, but in some areas, they are still struggling to get effective results; that is why to deal with these issues and suggest a proper way forward. Therefore, this Paper's objective will be to pick and choose one of the challenges and then will provide the solutions that will fill in the gaps, and most importantly, how the government will play a vital role in the successful running and implementing of this initiative to boost the E-Commerce sector productivity.

Digital Transformation and Innovation are always essential parts of continuous growth in any field and business, through which any business model can adjust and adapt to the ever-changing world. E-Commerce is also one example of it, which in the past decade has been a smart way because of the online shopping experience, but after covid-19, its importance has increased even more. That is why we believe that in order to make E-Commerce relevant in the future, it is crucial to make innovations in it to transform it according to the customer requirement. So, This Article will give guidelines and direction from the government end to Private Sector in order to change the dynamics of Online Shopping and make it adaptable according to future technological advancement and expectations through different ideas that we will be going to discuss here. We will clarify through findings here that it is vital to emphasize now, and planning for it accordingly will provide ease and an advantage over others in the future. We attempted to map out each stage of online and offline purchasing in order to detect any gaps that may currently exist. The causes of the gaps were uncovered, and eventually, ways to automate the process and incorporate it into the online shopping experience were discovered, which we will discuss in detail in paper. As a result, the key to this study is government research, which is then implemented as recommendations to the private sector to continue improving the online shopping experience.

Smart government is growing concept in government affairs and public administration today. The objective of this study is to explore smart government concept and make the world rank of smart government. This study used official world e-government and government data to defined component of smart government: Economic Growth, Policy Making, Citizen Engagement, Accountability, Interoperability, Key Enablers Innovation, Smart Service and Government Effectiveness.