This study aims to investigate the impact of behavioral aspects (sentiment investor, overconfidence, salience, overreaction, and herd behavior) on investment decision making. The sample contained 413 individual investors—used partial least square structural equation modeling (PLS-SEM) as a data analysis technique. The results showed that sentiment investors, overconfidence, salience, overreaction, and herd behavior positively affect investment decision making. The finding of this study has important implications for the investor to understand themselves to anticipate bias in investment decision making.

Bagi sebagian besar UMKM, penyusunan laporan keuangan adalah momok yang menakutkan sekaligus tidak dapat dihindari. Banyak pelaku usaha yang mengeluh bahwa seringkali laporan keuangan yang disusun, realitanya berbeda dengan ketersediaan uang yang dikelola. Pengabdian masyarakat ini akan membantu para pelaku usaha dalam menyusun laporan keuangan sederhana yang dibantu dengan sistem aplikasi pada smartphone menggunakan teknologi cloud. Mitra dalam kegiatan pengabdian masyarakat ini adalah para pelaku UMKM yang berdomisili di Kota Surabaya, Jawa Timur, Indonesia. Adapun model pelatihan dan pendampingan yang dilakukan terdiri dari aktivitas : (1) Pelatihan Penentuan Harga Pokok Produksi dan Penyusunan Laporan Keuangan Manual, (2) Pelatihan Penyusunan Laporan Keuangan dan Arus Kas Menggunakan Microsoft Excel, (3) Pelatihan Penyusunan Laporan Keuangan Menggunakan Aneka Aplikasi Berbasis Cloud, dan (4) Pendampingan Usaha (Klinik Bisnis). Kegiatan ini memberikan dampak positif bagi pelaku usaha, karena setelah mengikuti program pelatihan dan pendampingan mereka tidak lagi kesulitan dalam mengelola laporan keuangannya dan dapat fokus mengembangkan bisnisnya lebih lanjut. Melalui bantuan aplikasi keuangan berbasis cloud, pelaku UMKM dapat merasakan kemudahankemudahan dalam hal mengetahui jumlah keuntungan/kerugian usaha secara tepat, mengetahui status kemajuan usaha dengan cepat dan terukur, memudahkan dalam menentukan perencanaan usaha, dan memiliki dasar yang kuat dalam pengambilan keputusan bisnis.

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The role of social media has changed both producer and consumer behaviour worldwide. It connects businesses and customers to communicate with each other seamlessly. Social media can bring many advantages for SMEs, but many SMEs still have not realized it. Several SMEs have higher marketing performance through social media channels, while most SMEs struggle to implement social media benefits because of their limitation in technological knowledge. This study explores why and how SMEs use social media and its impact on marketing performance by using an explanatory pilot study as a research method. The qualitative data analysis were examined through thematic analysis. The findings of this study provide nuance to explain the role of social media for SMEs in six main themes: (1) Branding, advertising, and promoting; (2) Enhancing community interaction and content sharing; (3) Building trust and relationships; (4) Reaching potential customers; (5) Digital marketing trends, and (6) Low-cost promotion and content customization. Another notable contribution of this study is the importance of social media adoption to improve SMEs' marketing performance through creative advertisement using lower marketing costs.

Environmental, Social, and Governance (ESG) factors have become essential considerations for stakeholders. Balancing external and internal performance is crucial. However, there are some constraints to implementing ESG at the cor­porate level, especially in Indonesia. This study aims to test the effect of ESG on corporate performance. The non-financial firms listed on Indonesia Stock Ex­change from 2016–2020 were used as a sample. Empirical evidence found the U-shaped effect of ESG rating on corporate performance. Further, robustness tests are conducted by dividing the sample annually and removing the 2020 pe­riod to show more robust evidence. In contrast, the results showed no evidence of a U-shaped effect. The robustness test showed that the ESG rating positively affected corporate performance in 2016–2019 and turned negative in 2020, the first time COVID-19 happened in Indonesia. This result indicated that in a crisis time, implementing ESG will be costly and reflected in financial performance. In contrast, during a non-crisis time, ESG positively impacts financial performance.