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The study utilized Research and Development (R&D) design. The purpose of the study was to develop and to determine the feasibility of products in the form of individual counseling guidelines for reframing techniques to reduce nomophobia in students. The model used in this research process was the Borg and Gall model. The test subjects of this study were material experts, media experts, and practice experts. The results showed that the individual counseling guide with reframing techniques could reduce nomophobia in students. Media feasibility assessments were conducted by material experts, media experts, and practice experts. The assessment of media feasibility was analyzed using an interrater agreement calculation model, which combined the assessments of two experts of each subject. The results of the guidance assessment according to the material expert obtained a score of 1.00 with the very good/decent category, the assessment according to the media expert received a score of 1.00 in the very good/decent category, and the assessment according to the practice expert obtained a score of 1.00 with the very good/decent category. Based on the results of the assessment from the expert, it can be concluded that the individual counseling guidelines of reframing techniques to reduce nomophobia in students are considered very good and feasible with an average score of 1.00.

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