Film and tourism during the 4.0 industrial revolution now have a strategic positioning in attracting tourist visits. Because the film is able to exert a powerful influence on tourist visits, the Ministry of Tourism and Creative Economy then carries out a program that closely targets millennials as a tourist market target with the slogan 'instagramable'. Herein lies the power of film in attracting tourist visits that can be a solution for all tourist areas in Indonesia, especially for Rumah Galuh Village. At the beginning of the pioneering natural tourism in this village, the film had an extraordinary impact on the number of tourist visits. In 2016 until now, the number of tourist visits has increasingly declined. Based on these problems, research on making tourist films as promotional media is expected to be a useful breakthrough. This study uses the science of phenomenology, participant observation techniques, with data analysis: (1) data reduction; (2) data presentation; and (3) drawing conclusions / verification. The making of tourism films in this study uses 2 theories, a secondary theory, namely: the theory of film making with 3 working indicators: pre-production, production and post-production of films, while the primary theory is: film theory as a tourism promotion media with 4 working indicators: color , features, properties and ratios. The results of the application of the seven working indicators of the theory produce a true tourism film as a tourism promotion media. For our next research we recommend the effect or impact caused by the tourist film on the flow of tourist visits to these tourist destinations. Keywords: Tourism Films Making, Tourism Films as Promotional Media.
In tourism development, community participation is very important. Community participation does not just appear but must start from the correct perception of tourism. The local community, with all their perceptions about tourism management, have already been involved in tourism management. The aim of the research are to find out the local people's perception to the principal tourism destination management and to find out the model of sustainable tourism development in Simanindo District, Samosir Regency. The type of research is social survey and descriptive-quantitative. The technique used in sampling is the Franc Lynch method, with a sample of 95 people as respondents, aged 15-64 years was obtained. The data type used represents primary by using a questionnaire with a Likert scale in each question. Data analysis techniques were using value perception and multiple regression analysis. The result from this research showed: 1) The percentage of the average value of the independent variable is 85%, this means that the perception of the local community on the principles of managing Lake Toba tourist destinations are in positive or good areas 2) Sustainable tourism development has a positive relationship and is influenced simultaneously by service, attraction, human resources, environment, and participation. Therefore, the model of sustainable tourism development should be stressed on the attraction and the human resource in the Simanindo District.
Sejak tahun 1955 tercatat telah terjadi 7 kali kecelakaan transportasi penyeberangan di Danau Toba yang disebabkan tabrakan hingga kelebihan muatan kapal. Human error dan Miss Management disinyalir menjadi satu diantara penyebab terjadinya peristiwa tersebut. Kecelakaan-kecelakaan tersebut menjadi citra buruk destinasi wisata Danau Toba. Kecelakaan tersebut mengirimkan pesan kepada wisatawan tentang ketidakamanan dan kekhawatiran yang patut diwaspadaiPenelitian ini bertujuan untuk : 1) mengetahui peran Sumber Daya Manusia dalam mendukung Standar Pelayanan Trasportasi Pariwisata di Kabupaten Samosir. Jenis penelitian berdasarkan jenis data dan analisis adalah penelitian kualitatif dengan metode deskriptif. Objek dalam penelitian ini adalah sumber daya manusia transportasi; regulator, penyedia jasa penyeberangan, dan tenaga kerja transportasi danau di Kabupaten Samosir. Metode pengumpulan data dalam penelitian ini ada 3 cara, meliputi observasi, wawancara, dan dokumentasi. Hasil dari penelitian ini adalah: 1) Peran regulator sebagai pembuat kebijakan, stimulator, dan fasilitator. Peran Penyedia Jasa Penyeberangan sebagai pelaksana kebijakan, organisator, dan operator. Peran Awak kapal sebagai pelaksana kebijakan, dan eksekutor, dan 2) Keamanan dan keselamatan transportasi penyeberangan di Danau Toba harus ditingkatkan dengan melibatkan sumber daya manusia transportasi dalam mendukung pelayanan pariwisata
This study aims to: (1) determine the level of local community brand awareness of the brand "Negeri Indah Kepingan Surga" in Samosir Regency, and (2) know the local community's perception of the branding "Negeri Indah Kepingan Surga" in Samosir Regency. Methods of data collection through questionnaires and interviews. Data analysis was carried out in descriptive quantitative with a Likert scale and qualitative. In order for qualitative research to be better, member checks and group discussion forums were then carried out. The sample in this study amounted to 96 people, while the informants amounted to 9 people. The results of this study are: (1) the level of brand awareness of the local community towards the brand "Negeri Indah Kepingan Surga" in Samosir Regency is at the brand recall level, and (2) There has not been any unified perception among the local community on the brand "Negeri Indah Kepingan Surga". in Samosir Regency. Some of the ways that must be done in order to achieve brand awareness of local community. The local community's perception of the tourism brand in Samosir Regency is still varied, although it has a positive tone.
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