The article reveals the essence of modern bancassurance and new challenges and prospects for its development in Ukraine. The definition of “bancassurance” is theoretically substantiated and the general financial and economic characteristics of Ukrainian banks is given. The normative indicators of commercial institutions are analyzed along with the main risks affecting banking and insurance activities, the possibility of their leveling are determined. The study provides theoretical and practical information on the process of banks capital of and insurance companies merging, financial and economic analysis of JSC PrivatBank – one of the largest banks in modern Ukraine, and the assessment of the financial stability of its insurance partners. The insurance Ukrainian market study concerning the detection of possible prospects for cooperation with the studied bank was done. The calculations suggest that PrivatBank can cooperate with the leading insurance companies, such as AXA Insurance and Providna recommended as new partners. It is established that bancassurance technologies have a significant place at the current stage of development of the domestic financial market. Using a large customer base and a wide network of branches and outlets, banking experts expect that revenues from the sale of insurance products in 2021 may amount to 15% of total bank revenues, as the volume of bank insurance in JSC CB PrivatBank is growing quite rapidly. The activity of banks in market conditions is subject to its general laws, and therefore requires the development of a viable mechanism for managing financial activities, aimed at increasing the competitiveness of banks. Thus, the ability of bank managers to determine the degree of financial stability of their bank as well as that of the competing banks and counterparties is essential in making decisions. Therefore, the search for ways to optimize the financial condition of the bank is one of the principles of further rapid development of the banking system in Ukraine.
Introduction. Financial outsourcing services contribute to the effective management of economic relations arising in the process of the formation and use of financial resources. With the unchanged goal of financial outsourcing, its services are being transformed, associated with the development of the financial market and the emergence of innovative financial instruments, technologies and mechanisms. Aim and tasks. The purpose of the article is to form a methodology for studying financial markets, growth points and development trends of "green" finance and tools for sustainable business development that require the transformation of financial outsourcing services. Results. A review of sustainable business development based on the methodology of researching the green financial market and financial instruments was carried out, which consists in the use of biometric, predictive, and other methods of analysis that allow timely identification of innovative financial instruments, their development trends, empirical data on their significance, sources of funding, scale, models and trends in the development of economic relations arising in the process of environmental modernization of production. The proposed methodology for researching the financial market will make it possible to transform financial outsourcing services in a timely manner, especially for clients engaged in the development and implementation of engineering innovations aimed at developing a sustainable economy based on green finance. Conclusions. The dynamics of the development of green bonds is significantly ahead of the dynamics of the development of the financial market as a whole. The concept of organizing regional sustainable financial systems is proposed, the infrastructure of which includes a financial outsourcer that contributes to the effective attraction and use of financial resources for sustainable business development. A classification of client groups of financial outsourcing services is proposed depending on the size of business entities and the involvement of specific financial instruments and management mechanisms carried out by an outsourcer, which provides capital management using financial management mechanisms, accelerating its turnover and reuse.
The purpose of the study is to form an information model of material, technical and financial resources in construction, based on identifying and taking into account the existing initial conditions and developing proposals for their improvement at the level of accounting and management by improving the documentation process. The article examines the relationship between material, technical and financial resources in housing construction. It is proposed to consider the information resource as the main resource, because it has an impact on the formation of all other resources, and therefore, in fact, manages them. This gives rise to new types of resources that are somewhat changing the pace and direction of governance and the global economy as a whole. The potential possibility of the working population of Ukraine to purchase housing by making two hypotheses is calculated. The first hypothesis concerns the ability of the working population to save money from wages, if the working person can live according to the subsistence level. The second hypothesis calls into question the first. At the junction of these hypotheses, appropriate conclusions are formed regarding the improvement of sources of financing for housing construction. Due to the study of problematic aspects of housing construction, a model of material, technical and financial resources in the context of digitalization has been formed. The derivative conditions of such resources are singled out here, namely: assistance in the restoration of natural resources; search for alternative resources; saving time; optimization of material costs; the emergence of a new type of currency; speed of calculations. Based on their research, it is proposed to improve financial and management accounting for the formation of new synthetic and analytical accounts, internal and intermediate management documents and the methodology of financial accounting.
The experience of the countries of the European Union shows that the driving force behind their social and economic development is local self-government, in Ukraine it is territorial communities. Decentralization reform should ensure that local governments are able to independently resolve all local issues with their own resources. The problem of financial provision of territorial communities is of particular relevance in the context of financial instability in the country. The methodological basis of the study was: a systematic approach - for the theoretical definition of the essence of the financial support of territorial communities and their assessment; methods of comparative analysis and synthesis - to identify patterns of financial support and the structure of budgetary resources of territorial communities; statistical methods for assessing the effectiveness of financial support for territorial communities; graphic - to display the main trends in the formation of monetary resources of territorial communities. To analyze the dynamics of financial provision of TC in Ukraine, statistical data for the last 5 years were used. The article considers the impact of decentralization on the financial support of territorial communities. Its advantages and disadvantages are determined. The filling of local budgets in Ukraine in the conditions of decentralization is analyzed. It was studied that own revenues of local budgets have been constantly growing during 2016-2020, which positively characterizes the introduction of decentralization. Although, compared to 2019, the total revenues of local budgets reduced due to a decrease in transfers from the state budget. The dynamics and structure of interbudgetary transfers in 2016-2020 are analyzed. The mechanism of equalization and receipt of basic subsidies is considered. The main sources of formation of incomes of local budgets are determined. The importance in the structure of incomes of territorial communities of the tax on the income of individuals is noted. An evaluation model of the sufficiency of financial support for territorial communities is considered and a ranked series of territorial units is constructed. The problems of the financial support system for territorial communities due to the existence of post-conflict and temporarily occupied territories are identified. Directions for improving the financial provision of territorial communities are proposed and alternative sources of funds for the budgets of territorial communities are considered.
Purpose. The paper substantiates the approach to managing the renewal of ecosystems of territories and the renovation of infrastructure using investment support and resource rationalization based on the financial development of a sustainable built environment. Methodology. The methodology is based on a study of the investment and financial resources that can be used to rebuild destroyed infrastructure, and it was carried out using analytical methods to assess infrastructure renovation costs, statistical methods of data analysis on the state of the environmental and economic systems, as well as mathematical modeling and balance methods for the formation of a green city model. Findings. The investment potential of Ukraine was analyzed, and a conclusion was made about the feasibility of implementing the project, increasing the economic efficiency of smart green cities, which creates prerequisites for further infrastructure renovation in Ukraine. The study reveals the key economic and environmental problems of Ukraine, suggests ways of overcoming them, and offers a model for developing the territories destroyed by military action. An approach to the renovation of the territory based on the restoration of the ecosystems of the regions and cities and the creation of comfortable conditions for the return of citizens to their homeland is proposed. Originality. The article outlines the basic principles for renovating a destroyed infrastructure based on energy efficiency and environmental friendliness. The possibilities of financing environmental projects in the post-war restoration of the national economy are considered. Practical value. The proposed approach makes it possible to evaluate investments in infrastructure renovation and ensure effective management of financial development in a sustainable-built environment.
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