In addition to adequate information about the potential for the Covid-19 disaster that has hit the world, especially Indonesia, mistakes in communicating information can cause uncertainty that worsens the situation. This study aims to analyze the disaster analysis model in the protected care application created by the government as a form of disaster mitigation in this country. This study uses a qualitative descriptive method. The object of the research is the disaster communication model in the Pedulilindung application launched by KOMINFO. The subjects of this research are parties involved in making the idea of a protected application, namely the head of the Public Relations Bureau of KOMINFO Mr. Ferdinandu Setu and also the users of the application. Methods of data collection using in-depth interviews and observations. as a result, KOMINFO conducts disaster response with a disaster communication model which includes, among others, information, communication, coordination, disaster mitigation and the media. media involvement ensures messages and information conveyed are accurate, fast and precise, targeting the use of social media in Indonesia to the fifth largest in the world, but the result is that many Indonesians are reluctant to use the application because it is not effective.
People use social media as a means to share everything about themselves and their daily lives. Many users tell stories or things they see that can attract the attention and sympathy of many people in social media. One of the cases that went viral at the beginning of 2019 was a case of alleged violence that had befallen 17-years old Pontianak SMPN (junior high school) student named Audrey who claimed to have been persecuted by several high school students. The Audrey case drew attention of many circles and was viral through the hashtag JusticeForAudrey on Twitter social media in April 2019. The hashtag had even occupied the world trending. The viral hashtag 'JusticeForAudrey' and the reaction of a number of public figures to this case made many people sympathetic and gave support to Audrey. Through the power of social media, this case was widespread and reached various groups in cyberspace. The issue of humanity is indeed an issue that is able to bring sympathy from everyone, but this can immediately change and turn around against the victim when unexpected new evidence & findings are revealed. This study aims to analyze the phenomenon of sadfishing (provoking sadness) from a teenager named Audrey who intentionally uploaded and portrayed her sadness on social media to be viral and brought a lot of public attention. This research uses a qualitative method with a case study approach. The theory applied in this study is related to the use of social media, namely media system dependency theory (MSD) or media dependency.
This AbstrakPenelitian ini berkaitan dengan objektivitas perempuan dalam iklan televisi. Peneliti menggunakan metodologi kualitatif (analisis wacana kritis) untuk menyoroti bagaimana media seksis membuat citra feminim yang diobjektifikasi. Penelitian ini menganalisis teks iklan parfum Axe yang ditayangkan di televisi-televisi di Indonesia dan Amerika Serikat, untuk mengetahui bagaimana kecantikan disandikan secara seksual. Temuan ini menunjukkan, kecantikan dalam perspektif barat, dikonstruksi dalam konteks tubuh. Studi ini juga membahas bagaimana kritik feminis terhadap objektifikasi wanita secara seksual dalam periklanan perlu juga dipertimbangkan dalam perspektif Timur. Peneliti berpendapat,citra wanita ideal, seperti yang disajikan dalam iklan parfumAxe, telah menggiring wanita sebagai objek dari hasrat, waktu luang dan seks. Kata kunci:Objektifikasi wanita, feminin, analisis wacana kritis, kapital PendahuluanKecantikan merupakan konstruk yang bervariasi dari budaya ke budaya dan berubah dari waktu ke waktu. Marilyn Monroe menjadi sosokkeindahan yang ideal di Amerika Serikat pada 1950-an, tetapi mulai tahun 1960-an digantikan oleh Twiggy yang
Kampanye politik pasangan Jokowi-Jk pada Pemilihan Presiden 2014 berhasil memenangkan hati rakyat Indonesia dengan terpilihnya pasangan tersebut. Pada Pilpres ini muncul sosok yang berbeda dengan gayanya yang sederhana dan dekat dengan rakyat. Kampanye politik Jokowi – Jk pada Pilpres 2014 memiliki keunikan tersendiri dan berhasil memenangkan pemilihan presiden. Maka penelitian ini bertujuan untuk mengetahui bagaimana strategi kampanye politik pasangan Jokowi-JK capres-cawapres Pilpres 2014. Teori dan konsep yang digunakan pada penelitian ini: komunikasi politik, kampanye politik, debat politik dan pencitraan. Metode penelitian menggunakan pendekatan kualitatif dengan paradigma konstruktivisme. Metode pengumpulan data dengan wawancara, analisis dokumen serta menggunakan metode studi kasus pada penelitian ini.Strategi kampanye politik Jokowi-JK dalam Pilpres 2014 adalah kerja nyata dengan rakyat. Implementasi kampanye yang dilakukan pada saat itu adalah blusukan, pesta rakyat, partisipasi masyarakat, dankampanye rakyat. Slogan salam dua jadi serta kerja menjadi bagian dalam kampanye tersebut. Ikon kemeja kotak-kota dan kemeja putih menjadi simbol bagi pendukung Jokowi-JK
The development of the coffee business is currently one of the businesses that are in great demand. The large number of coffee shop businesses cause market competition. This market competition is also experienced by Kedai Kopi Kaman which almost resembles menus at other coffee shops in Depok and the same target consumers. The research methodology uses a qualitative approach to the type of qualitative descriptive research and uses a constructivism paradigm. This research uses data collection techniques through interviews, observation, and literature study. Data analysis techniques with data reduction, data display, and drawing conclusions. The data validity technique is data triangulation. This research uses the concept of PENCILS and Four Step. The results showed that the Kedai Kopi Kaman marketing communication strategy was considered effective and supported by social media, through observation and supporting data which stated that the increase in the number of consumers was quite significant, using word of mouth and Instagram social media.
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