Kota Bandung merupakan salah satu tujuan wisata yang diminati dengan berbagai ragam jenis sumber daya. Potensi tersebut mendatangkan pangsa pasar wisatawan yang besar. Museum Gedung Sate adalah salah satu daya tarik wisata di Kota Bandung. Penerapan smart tourism di Museum Gedung Sate sukses mendatangkan 150 ribu wisatawan dalam satu tahun sejak diresmikan. Hal tersebut menjadi tantangan dalam upaya meningkatkan kunjungan dan mengembangan potensi museum, terutama di pandangan generasi milenial yang merupakan pangsa pasar terbesar di industri pariwisata. Penelitian ini berutjuan untuk mengevaluasi persepsi wisatawan milenial terhadap penerapan konsep smart tourism di Museum Gedung Sate. Metode kuantitati deskriptif dilakukan untuk memahami persepsi dari wisatawan milenial. Hasil penelitian didapatkan dimensi persepsi eksternal dan internal memberikan hasil positif dalam pembentukan persepsi terhadap penerapan konsep smart tourism. Selanjutnya, hasil penelitian dapat menjadi referensi pengelola museum dalam melakukan pengembangan smart tourism, serta menambah kajian empiris terkait smart tourism pada museum.

This article was written based on the Bandung State Polytechnic Community Service (PKM) activities in collaboration with BUMDES Desa Padaasih, West Bandung Regency to provide solutions to the problems of developing BUMDES in managing the tourism business in Curug Panganten. The BUMDES Desa Padaasih has problems that include limited village human resources related to entrepreneurial knowledge and insights for the management of BUMDES and the absence of a guide to planning the development of a tourism service business. Following up on this, Community Service activities have been carried out by the Bandung State Polytechnic by designing a Tourism Business Plan and providing Technical Guidance (BIMTEK) to administrators and activists of Padaasih Village BUMDES as partners. This activity has resulted in partners' understanding of tourism business management which includes Marketing, Business Strategy, Human Resource Management, Product Management, Technical Operational Management, and Marketing Tools and the creation of a Tourism Service Business Plan document as a guide so that BUMDES Desa Padaasih Cisarua KBB can develop a tourism business for improve the village economy.

This article describes the process and results of Community Service (PKM) activities carried out by the Bandung State Polytechnic in partnership with the Mekarsari Gambung Tourism Village, Bandung Regency manager. The PKM activity was carried out to solve governance problems and human resource problems faced by the Mekarsari Gambung Tourism Village. The Governance Plan document is prepared to serve as a guide for local tourism managers to increase the potential of tourist attractions and the competence of human resources in tourist villages. Furthermore, technical guidance (Bimtek) for the development of tourist attraction businesses is carried out to increase the capacity of the expertise and knowledge of the Mekarsari Gambung Tourism Village managers and the surrounding community so that they can be applied in efforts to develop the potential of tourism villages.

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For years Bandung could attract some tourists to visit. However, Covid-19 has crushed the tourism sector in the world, including Bandung City. Covid-19 changes behavior and visit intention to destination. According to a new situation, this research examines tourism motivation in visiting Bandung City through the influence of tourist attraction and destination image. This research was conducted in quantitative analysis, which collected data by distributing questionnaires to 114 respondents from random sampling. The sampling technique used was quota sampling where the number of the population was unknown and also the sample selection was not chosen at random but there were defined characteristics, namely that they were domestic tourists who had traveled to Bandung City. The analysis of this research uses Multiple Linear Regression. The results of this study can see tourist attractions that can attract foreign tourists, know the image of destinations from the city of Bandung, and prove that the variables of tourist attraction and image of destinations do not really affect the motivation of tourists who come to the city of Bandung.