This paper aims to propose a conceptual mechanism to explain university students' intention to perform online financial trading under the influence of social media networking sites (SNSs) by integrating the technology acceptance model and the theory of planned behaviour and the concept of electronic positive word-of-mouth (ePWOM). Making a profit or loss during the trading simulation may influence respondents' attitudes and intentions to perform online financial trading. In designing a financial platform, practitioners' focus should be on efficiency, user-friendliness, and providing functions that improve the usefulness of the platform. Nonetheless, great emphasis should be given to studying the impact of ePWOM on trading activities. Another implication is to be aware of the importance of prior experience and education in improving students' use of financial platforms. Thus, improving consumers' knowledge and skills of online trading would increase their market participation. A contribution of this study is to explore the mechanism that drives students' intention to use online trading along with the influence of ePWOM. More specifically, the current study integrates the three theories mentioned and examined how emotional and cognitive factors can inform students' behaviour, specifically, intention to perform online trading in the future
This study focused on the reaction of listed commercial banks in Bursa Malaysia share prices on dividend for the year 2011. Empirical evidence from nonfinancial firms suggests that dividend announcements affect the share price and typically shows that dividend changes should be followed by stock price changes in the same direction. However, in most of past research, banking institutions are excluded with the reason that they are unique and highly regulated. Therefore, it is important for this study to seek further evidence to support existing research made that dividend announcement do affect the share price. This research employs a standard event study methodology to further analyse the effect of dividend announcement of 1 year share prices on eight listed local banks in Bursa Malaysia for the year 2011. In line with the results of prior literature, this study found that dividend announcement had no significant effect to the share prices in the banking industry in Bursa Malaysia for the year 2011. Therefore, it is suggested that the time horizon should be increased over a period of few years to ensure the accuracy of the result.
Community-based learning has been continuously introduced to teaching and learning pedagogies. This approach is effective in enlarging learning parameters, especially when integrated with the community. This study examines the descriptive responses from the community involved in the SULAM INV621 -Applied Investment Management course. A quantitative study was conducted on 28 participants who participated in a SULAM project known as "Komuniti Bijak Pelaburan". The participants were then grouped into 14 groups, each facilitated by four bachelor's in investment management students. The students delivered five modules to the groups within three months. The data was collected between July 2022 to August 2022 after all groups finished their module in July 2022. The survey consists of 15 questions related to the evaluation on; the program, the facilitators and the program's effectiveness in the community. The response is analyzed using IBM SPSS 26® and interpreted descriptively. The findings of the descriptive analysis show that the participants were on a positive outlook regarding community-based learning projects, although they had had zero knowledge before. This research indirectly contributes to the study of communitybased learning and can provide better insight into SULAM derived from High-Impact Educational Practices. Additionally, this study recommends that a prerequisite set of regulating frameworks should be enforced throughout the program to ensure check and balance and better compliance towards the program from the students and the communities.
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