With the evolution of the e-commerce and express delivery industry, the consumption of packaging materials is increasing rapidly. Many members of society encourage using environmentally friendly packaging. However, due to the attitude-behavior gap, i.e., expressing concerns about environmental issues does not necessarily lead to green consumption, promoting the use of green packaging remains a challenge. This paper considers a stochastic differential game between green packaging manufacturers and e-commerce platforms. The optimal promotion strategies are derived for scenarios involving cooperation as well as non-cooperation. In addition, a welfare allocation mechanism for attaining stable cooperation is also discussed under the bargaining model. Numerical simulations and a sensitivity analysis were conducted to demonstrate the results. This paper finds that the cooperation between manufacturers and platforms can expand the actual market demand and promote the consumption of green packaging. The proposed model provides an effective tool for manufacturers and platforms to devise optimal strategies for promoting the use of green packaging.
With the development of e-commerce industry, the express enterprises are growing up rapidly. At the same time, they produce a large amount of express packaging garbage. The recycling of express packages has become an important issue for environment protection. In this paper, three types of possible policies are discussed for consideration: subsidy, penalty, and tax reduction. We analyze the efficiency of each policy and find the conditions under which the express packaging manufacturers prefer to recycle and reprocess the used products. A two-stage model is established from the perspective of manufacturers to discuss the production and recycling strategies under the three policies. Besides, we suggest an optimal choice between subsidy and tax reduction for the government when the budget is fixed. This paper provides guidelines for the government to improve related policies on promoting the recycling of express packages.
Traditional disaster models with time-varying disaster risk are not perfect in explaining asset returns. We redefine rare economic disasters and develop a novel disaster model with long-run disaster risk to match the asset return moments observed in the U.S. data. The difference from traditional disaster models is that our model contains the long-run disaster risk by treating the long-run ingredient of consumption growth as a function of time-varying disaster probability. Our model matches the U.S. data better than the traditional disaster model with time-varying disaster risk. This study uncovers an additional channel through which disaster risk affects asset returns and bridges the gap between long-run risk models and rare disaster models.
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