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Purpose The purpose of this paper is to examine how attributes of a mall contribute to the amount of time spent in the shopping centre. Design/methodology/approach The study used data collected from the questionnaire survey distributed to visitors of four major shopping centres in Bandung City, Indonesia. Ordinal logit was applied to analyse the mall built environment attributes in relation to the duration of stay. Factors related to the visit and socio-demographic background of the shoppers are also considered in this analysis. Findings The results show that each shopping centre has its own unique attribute(s) that keep consumers in the mall. However, attributes that boost or strengthen the image of a shopping centre do not necessarily contribute much to explaining the desire of consumers to stay. Factors pertaining to the visit and socio-demographic background of consumers have been found to play a more important role in defining the duration of visit. Originality/value The study provides an analysis of how the mall attributes worked in defining the visit duration in comparison to the factors related to the visit and socio-demographic factors at four shopping centres, while most studies typically only focussed on one shopping centre.

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This study is distinctive in that it focuses on the impact of three types of modern retail. These are the mini market, the supermarket, and the hypermarket entrance in South East Asia. Introducing a store giving high diversity and choice in developing a country with large population into an environment of convenient one shop time saving stocking an extensive product range to create high consumer diversity. A survey was conducted using a questionnaire to investigate changes in consumers' store preferences as a result of the introduction of modern retail in West Java, and also to determine whether modern retail negatively influences sales the traditional retailers. This research focuses on retailers selling convenience goods and analyzes which attributes of modern retail practices creates an environment attracting consumers to shift their store preferences. The results will help both modern retailers and traditional retailers to understand this market better despite the potential controversy.

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