Abtsract. Organizations and groups depend on effective communication to carry out all their functions including planning, directing, controlling, making decisions and implementing decisions and objectives. In addition, Communication is at the heart of organizational building. This is the wire of life connecting all elements of the organization. Ineffective and miss communication communication produces most organizational problems such as conflict, disputes, prejudice, wrong decisions, bad execution, gaps and misunderstandings. Every organization no matter how small requires some form of communication for coordination and fluency. Therefore, communication cannot be said to be effective, if shared understanding has not been achieved. It is difficult to imagine organizational goals that can be achieved without communication. Effective communication is important for the success of each organization. The basic element of effective communication is clear thinking, clear speech, clear writing and this must be remembered because it is very basic.Keywords, Communication, organization, organizational communicationAbstrak. Organisasi dan kelompok bergantung pada komunikasi yang efektif untuk melakukan semua fungsi mereka termasuk perencanaan, mengarahkan, mengendalikan, pengambilan keputusan dan pelaksanaan keputusan serta tujuan.. Di samping itu, Komunikasi adalah jantung dari bangunan organisasi. Ini adalah kawat kehidupan menghubungkan seluruh elemen organisasi. Komunikasi tidak efektif dan miss communication menghasilkan sebagian besar masalah organisasi seperti konflik, perselisihan, prasangka, keputusan yang salah, eksekusi yang buruk, kesenjangan dan kesalahpahaman. Setiap organisasi tidak peduli seberapa kecil membutuhkan beberapa bentuk komunikasi untuk koordinasi dan kelancaran. Oleh karena itu, komunikasi tidak dapat dikatakan menjadi efektif, jika pemahaman bersama belum tercapai. Sulit untuk membayangkan tujuan organisasi yang bisa dicapai tanpa komunikasi. Komunikasi yang efektif adalah penting untuk keberhasilan setiap organisasi. Elemen dasar dari komunikasi yang efektif adalah pemikiran yang jernih, berbicara jelas, menulis jelas dan ini harus diingat karena sangat mendasar.Kata kunci, Komunikasi, Organisasi, komunikasi organisasi
The CSR-Indonesian Awards event held by MePRindo is faced with the problem of how CSR communication models deal with the industrial revolution 4.0. The purpose of this research is to find out and find CSR communication models in facing the 4.0 industrial revolution. The method used is descriptive with a qualitative approach. Data obtained through observation and in-depth interviews and observations of informants (Managing Director & Chief Executive, MePRindo) as a counterweight to the information that researchers took three informants representing CSR Awards participants. The concept used in this study uses the communication model Anne Ellreup Nielsen and Crista Thomson, while the concept of CSR uses the opinion of Archi B. Carrol and the concept of the industrial revolution uplifts the opinion of Klaus Martin Schwab. Data analysis is performed through data reduction, data presentation, verification, and conclusions. The results showed that the CSR communication model in the face of the industrial revolution 4.0 played a major role in the successful implementation of CSR Awards conducted by MePRindo.
Communication climate in an organization has a very important role because communication is a way for employees to interact, either with their superior or between departments in the same position or with other employees working in different division to improve work performances. This research uses theory of communication climate from Pace and Faules (2006). Survey is used as a method in this descriptive research. The sample of study are 67 employees of Sari Ater Hotel & Resort taken in random (probability sampling); data is collected by distributing questionnaires and interviews with employees from various levels existing in the Sari Ater & Hotel Resort. Technique of data analysis carried out quantitatively using a formula of frequency distribution n = f/nx100%, and qualitatively by analyzing and interpreting the data. The objective of this research is to find out and analyze the role of organizational communication climate practices to improve employees’ performance in Sari Ater & Hotel Resort. The research result shows that organizational communication climate practices play a significant role in improving the performance of Sari Ater & Hotel Resort’s employees.
Konglomerasi media memang sangat berpengaruh pada isi konten televisi, khususnya pemberitaan. Media massa khususnya televisi memrosesnya dengan melakukan berbagai macam pembingkaian berita. Pembingkaian terkait dengan bagaimana suatu media mengkonstruksi peristiwa menjadi sebuah realitas berita. Pemahaman individu dan ideologi organisasi adalah faktor utama terjadinya sebuah framing. Tujuan penelitian ini untuk menggambarkan dan menganalisis dua talkshow berita besar di Indonesia dalam membingkai suatu kasus.Paradigma dalam penelitian ini adalah konstruksionis yang bersifat kualitatif deskriptif. Teori yang digunakan ialah Konstruksi Sosial Peter L. Berger & Thomas Luckmann serta teori Hierarchy of Influences dari Pamela J. Shoemaker dan Stephen D Reese (1966) dan teori Semiotika Roland Barthes. Peneliti menggunakan model analisis framing Pan dan Kosicki dengan kerangka konsep obyektivitas. Metodologi yang digunakan dalam penelitian ini adalah Deskriptif Kualitatif dengan analisis data Analisis Framing. Hasil dari penelitian ini adalah talkshow “Mata Najwa” cenderung melakukan framing lebih tegas ke salah satu calon gubernur sehingga terkesan tidak obyektif. Sama halnya dengan “Rosi” yang cenderung lebih dekat dan akrab pada salah satu pasangan kandidat sehingga terkesan tidak obyektif. Kesimpulan dari penelitian ini adalah, masih kurangnya unsur obyektivitas dalam pertelevisian Indonesia, khususnya dalam program informasi, yang seharusnya mengusung unsur obyektivitas dalam menyajikan informasi.
Abstract. Sari Ater Hotel & Resort is located area Ciater Subang Regency is a company entrusted by the Municipal Government to manage the natural attractions of hot water Ciater promotion strategy based travel sharia done by far is direct (direct promotion) and indirectly (indirect promotion) addressed to the consumers / travelers to encourage the achievement of promotional services, companies need to provide additional services (supplement service) on transactions core services (core services) so that core services can provide satisfaction, additional services may be reflected in the mix elements of service offered Sari Ater Hotel & Resort to the visitors / tourists. The problem is how do promotional strategies Sari Ater Hotel & Resort through sharia travel in improving the quality of service. The purpose of this study is to analyze the mengetahuai and promotional strategies Sari Ater Hotel & Resort through sharia travel in improving the quality of service to the tourists. The concept of promotion strategies in this study refers to the opinion of Philip Kotler (2002) who argued that in order to effectively promote the need for the promotion mix, which is the optimal combination for any kind of events or the selection of the most effective promotional activities to increase sales. There are four types of promotional activities, among others: advertising, personal selling, sales promotion, public relations and direct promotion. The method used is descriptive qualitative, key informants and informant in this research is Marketing Manager Sari Ater Hotel & Resort, Public Relations Manager Sari Ater Hotel & Resort, Front Liner, F & B Manager Sari Ater Hotel & Resort and the few tourists who come visit. Data was collected through several stages, observation, interview, documentation and triangulation. Data analysis technique is done through data reduction, display, verification / conclusion (Miles & Huberman). The results showed that of the four starategi sale Sari Ater Hotel & Resort through sharia travel tend to do personal selling, sales promotion and direct dam for the promotion, while the public relations strategy to do more personal approach was persuasive, so as to form the image and reputation. All four of these strategies can actually improve the quality of service the hotel proved to the many tourists who come both from domestic and from abroad, including from Japan, Saudi Arabia, Singapore and Malaysia.Keywords : Communication, Promotion Strategy, Quality of Service
scite is a Brooklyn-based organization that helps researchers better discover and understand research articles through Smart Citations–citations that display the context of the citation and describe whether the article provides supporting or contrasting evidence. scite is used by students and researchers from around the world and is funded in part by the National Science Foundation and the National Institute on Drug Abuse of the National Institutes of Health.
customersupport@researchsolutions.com
10624 S. Eastern Ave., Ste. A-614
Henderson, NV 89052, USA
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Copyright © 2025 scite LLC. All rights reserved.
Made with 💙 for researchers
Part of the Research Solutions Family.