We study the stochastic multi-armed bandit (MAB) problem in the presence of side-observations across actions. In our model, choosing an action provides additional side observations for a subset of the remaining actions. One example of this model occurs in the problem of targeting users in online social networks where users respond to their friends's activity, thus providing information about each other's preferences. Our contributions are as follows: 1) We derive an asymptotic (with respect to time) lower bound (as a function of the network structure) on the regret (loss) of any
uniformly good policy
that achieves the maximum long term average reward. 2) We propose two policies - a randomized policy and a policy based on the well-known upper confidence bound (UCB) policies, both of which explore each action at a rate that is a function of its network position. We show that these policies achieve the asymptotic lower bound on the regret up to a multiplicative factor independent of network structure. The upper bound guarantees on the regret of these policies are better than those of existing policies. Finally, we use numerical examples on a real-world social network to demonstrate the significant benefits obtained by our policies against other existing policies.
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